Petty, sponsors to help camp if voted into all-star
Petty, sponsors to help camp if voted into all-star
Coca-Cola, others to donate minimum $250,000 if Petty voted in
From Press Release
May 5, 2006
06:49 PM EDT (22:49 GMT)
CHARLOTTE, N.C -- Behind the wheel of a special MyCokeRewards racecar, Kyle Petty will continue his hard-driving campaign for the health and well-being of chronically ill youth.
Set to launch Monday in downtown Charlotte, the "Vote Kyle, Reward Victory Junction" campaign is a grassroots effort fueled by Coca-Cola and other Petty Enterprises sponsors to reward the man who has given so much of his time and effort to charity with a spot in the Nextel All-Star Challenge on May 20, 2006, at Lowe's Motor Speedway.
Pattie Petty, CEO, Victory Junction Gang Camp
A GROWING FAMILY
Nearing the completion of its second year of operation, the Victory Junction Gang Camp is doing more than just show children what they can do and giving them the means to do it.
The camp started as a vision 10 years ago to help ill children ages 7-15 by providing a NASCAR-themed park for them to spend a week with their peers who are going through the same illnesses.
It magnified when Kyle and Pattie's son Adam died in a practice session crash at New Hampshire International Speedway in 2000.
"We looked at this a little differently because we had lost a child," Kyle Petty said. "Tragedy can strike any family at any given time."
The day the camp opened -- June 20, 2004 -- was the day NASCAR's support started flowing in.
"We just had an idea," Petty said. "And when the camp opened, all the goodness and giving and caring that had been bottled up in NASCAR all these years just poured over into Victory Junction."
More than 50 current and former drivers are involved in supporting the Victory Junction Gang Camp.
"I always expected there to be growth," Petty said. "But I didn't expect the growth to be as rapid and the acceptance in the community to be as wide-spread as it is.
"I step back and I can't believe these drivers are helping us do this. I never asked them to help."
APPROACHING TWO YEARS
The Victory Junction Gang Camp provides a place for ill children to participate in a weeklong schedule of activities. But it's also a healing tool for families.
For the upcoming Coca-Cola 600, the No. 45 Petty Enterprises Dodge will feature a special MyCokeRewards primary sponsorship paint scheme. Petty also will carry the scheme in the Nextel All-Star Challenge on May 20 if voted into the race or if he wins the Nextel Open qualifying race.
With the support of Petty's friends, family, sponsors, NASCAR fans and members of the NASCAR community, the "Vote Kyle, Reward Victory Junction" campaign is geared toward creating a unique opportunity to continue Petty's tireless efforts to give back to kids.
Should Petty make the race through the fan vote, Coca-Cola -- along with Petty Enterprises sponsors Wells Fargo, Schwan's and Tire Kingdom -- are donating a minimum of $250,000 to support the ongoing efforts of the Victory Junction Gang Camp. Additionally, Petty and his Petty Enterprises team also will donate any purse money won in the Nextel All-Star Challenge to Victory Junction. If Petty wins the race, that's an additional $1,000,000 to Victory Junction.
Fellow NASCAR driver and Victory Junction supporter Michael Waltrip will be announced as Petty's campaign manager at Monday's rally launching the "Vote Kyle, Reward Victory Junction" initiative. Speakers at the event will include seven-time Cup champion Richard Petty, business executives and Charlotte mayor Pat McCrory. Also present at the rally, where race fans will get a sneak peek at the MyCokeRewards racecar Petty will drive in the Coca-Cola 600 and the Nextel Open, will be families and campers from Victory Junction.
"The 'Vote Kyle, Reward Victory Junction' campaign is the ideal way to salute Kyle for his devotion to Victory Junction and the many kids the camp serves," said Bea Perez, vice president of media, sports and entertainment for Coca-Cola North America. "Kyle has been a friend of Coca-Cola for a number of years, and we know he never thinks of himself first.
"By campaigning for Kyle to run the No. 45 MyCokeRewards Dodge in the Nextel All-Star Challenge, we can both honor Kyle and support Victory Junction's mission of providing care, comfort and opportunities to chronically ill children."
Voting for the Nextel All-Star Challenge is currently open, and fans are invited to cast a vote to help get their favorite driver into the event by text messaging a vote on Nextel/Sprint phones or voting online at NASCAR.COM. Voting will run through May 20 with the winner announced the day of the race.
Race fans interested in more information about the "Vote Kyle, Reward Victory Junction" campaign have been asked to go to a special Web site, votekylepetty.com.
What they are doing to honor me and reward Victory Junction at the same time is really special, but also very humbling," Petty said. "The response from fans to what we have created through the camp been overwhelming, and I'll look to them to help get the MyCokeRewards car into the race and raise even more money for the ones who matter most -- the campers.
"If I make the race, you can be sure I'll do my best to bring home $1,000,000 to the kids."
The Nextel All-Star Challenge showcases race winners from the previous and current Nextel Cup seasons, plus the winner of the Nextel Open, a preliminary event for teams not qualified for the all-star event, and another Open driver who wins a fan vote into the all-star event. Both races will air on FX on May 20 at 7 p.m. ET
He has my vote 