Fan in VISA commercial to miss 1st Super Bowl

mike honcho

mike honcho

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– 2 hrs 16 mins ago
MILWAUKEE – The streak is over: One of the four men featured in a national commercial for never missing a Super Bowl game will not be at Sunday's showdown between Pittsburgh and Green Bay.

Family members said Saturday that 79-year-old Robert Cook of Brown Deer, Wis., is hospitalized and had sent his two daughters to Arlington, Texas, instead.

Cook's wife, Sarah, told The Associated Press her husband became very weak on Thursday.

"We were packed and ready to go," she said.

Cook said her husband is very depressed; the streak is over, but he also won't be able to watch his beloved Packers in the big game.

"To have the Packers go to the Super Bowl, we were just over the moon about it," Sarah Cook said.

Cook, New England Patriots fan Donald Crisman, San Francisco 49ers fan Larry Jacobson and Pittsburgh Steelers' fan Thomas Henschel have been to every Super Bowl since 1967 and created the "Never Missed a Super Bowl Club."

The four gained recognition in a recent Visa Inc. credit card commercial that celebrated the men's passion for football and their perfect attendance record. Cook's daughters have enlarged a photo of their dad and attached it to a stick so they could hold it up at the game.
 
That's a shame. That's a pretty amazing accomplishment to have been to all of those events. One of the four, Thomas Henschel, is from our local area. They had an article on him in last night newspaper in which he described his experiences over all of those years. He said that was contacted by VISA last September from VISA's advertising agency about doing the commercial. They were to all be sitting together for the game as part of VISA's promotion.
 
VISA should have paid him to get transported here, and he could watch from a suite or something in the hospital bed
 
Magnethead said:
VISA should have paid him to get transported here, and he could watch from a suite or something in the hospital bed
Click to expand...

And what if something happend during the trip that further put his health in risk? I'd say that leaving him where he is (which probably means he's too weak to travel) would be much better that risking the trip, regardless of who pays for it.
 
Think VAdirt is right. He's 79 and hospitalized, they don't want the responsibility. Opens them up to a mega law suit.

Be interesting to learn what those guys have spent over the years attending.
 
17 mins ago
MILWAUKEE – One of the men featured in a Visa credit card television commercial for having never missed a Super Bowl has died at age 79.

Though he wasn't able to make it to Texas, Bob Cook watched from his Milwaukee area hospital bed as his beloved Green Bay Packers beat the Pittsburgh Steelers to win the 45th Super Bowl earlier this month.

Cook's wife, Sarah Cook, said Monday that he died last week after a blood infection and other chronic issues.

Cook and the three other members of the "Never Missed a Super Bowl" club were the stars of the Visa ad leading up to the Super Bowl. The four attended all 44 Super Bowl games.

Cook had said recently he hoped he would make it to the 50th Super Bowl.
 
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