For all you Miss Sprint Cup fans

mike honcho

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Miss Sprint Cup adds two newcomers to the fold: Sprint on Wednesday introduced the 2010 Miss Sprint Cup lineup. Returning for her third season as Miss Sprint Cup, Monica Palumbo was joined by newcomers Paige Duke and Amanda Wright in the media center at Daytona International Speedway, as the program expands to three representatives in 2010. Palumbo is a native of Charlotte, N.C. Duke and Wright hail from Lancaster, S.C., and York, Maine, respectively. The program, which began as a small part of a Sprint sweepstakes promotion in 2007, has become a valuable asset for the Sprint NASCAR sponsorship, both in terms of brand exposure and fan engagement. Highly visible personalities at every Sprint Cup Series event, the Miss Sprint Cup representatives appear throughout the weekend at the Sprint Experience mobile display, where they greet fans and interviews drivers, celebrities and other NASCAR personalities. They can also be found interacting with race-day attendees on pit-road tours, in the Sprint Cup Series garage and at driver introductions. With the rise in the program's popularity, Miss Sprint Cup now regularly receives requests from tracks, teams, charitable organizations and even other NASCAR sponsors to appear at various events. The increased time demands, both at and away from the track, spurred the decision to expand the program to include a third Miss Sprint Cup for 2010. Two of the three representatives will appear at every race, while all three will be at select events, including the Daytona 500.(NASCAR.com)(2-12-2010)
 
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