dpkimmel2001
Team Owner
Dang, time to buy a new shirt! And just when I've completed my AMP wardrobe.
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Dale Earnhardt Jr. will carry Diet Mountain Dew colors next year as Hendrick team shifts from Amp Energy sponsorship
Four years after making waves in NASCAR by signing on as the primary sponsor of Dale Earnhardt Jr., Amp Energy is phasing its brand off the car of the sport’s most popular driver.
PepsiCo is expected to announce this week that Diet Mountain Dew will replace its Amp Energy brand as Earnhardt Jr.’s primary sponsor for 16 races in 2012. The company has the primary sponsorship rights for 20 total races on the No. 88 Hendrick Motorsports car, and Amp will serve as an associate sponsor while also appearing on the hood for the other four races.
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