Lenox To Sponsor No. 31
Lenox Industrial Tools announced today that the East Longmeadow, Mass., based company will be the primary sponsor of Jeff Burton’s No. 31 NASCAR Cup car during the newly announced Lenox Industrial Tools 300 at nearby New Hampshire International Speedway on July 1.
Lenox, a leading manufacturer of premium band saw blades, power tool accessories, and torches, has partnered with Richard Childress Racing and driver Burton, New Hampshire’s all-time race winner in the NASCAR NEXTEL Cup Series, in a multi-year sponsorship agreement beginning with the 2007 NASCAR Cup season.
In addition to the Lenox Industrial Tools 300, Lenox will also serve as the primary sponsor of Burton’s Chevrolet for the May 5 NASCAR Cup race at Richmond International Raceway.
Lenox will be represented throughout the season as an associate sponsor on the No. 31 Cingular Wireless Chevrolet as well. The Lenox logo will appear on the rear quarter panels of the car just behind the rear wheels.
"Becoming a sponsor of the No. 31 Richard Childress Racing team and Jeff Burton is an exciting step for our company,” said Eric Pinkham, Director of Motorsports for Lenox Industrial Tools. “Both Richard and Jeff are proven winners on and off the racetrack, and we couldn't be happier about joining forces with them. Lenox has been involved in NASCAR since 2003, and we are looking forward to strengthening our commitment to the sport and its fans through this partnership with RCR. There are certainly no teams more committed to quality, innovation, and extreme performance than Lenox Industrial Tools and Richard Childress Racing."
Lenox Industrial Tools announced today that the East Longmeadow, Mass., based company will be the primary sponsor of Jeff Burton’s No. 31 NASCAR Cup car during the newly announced Lenox Industrial Tools 300 at nearby New Hampshire International Speedway on July 1.
Lenox, a leading manufacturer of premium band saw blades, power tool accessories, and torches, has partnered with Richard Childress Racing and driver Burton, New Hampshire’s all-time race winner in the NASCAR NEXTEL Cup Series, in a multi-year sponsorship agreement beginning with the 2007 NASCAR Cup season.
In addition to the Lenox Industrial Tools 300, Lenox will also serve as the primary sponsor of Burton’s Chevrolet for the May 5 NASCAR Cup race at Richmond International Raceway.
Lenox will be represented throughout the season as an associate sponsor on the No. 31 Cingular Wireless Chevrolet as well. The Lenox logo will appear on the rear quarter panels of the car just behind the rear wheels.
"Becoming a sponsor of the No. 31 Richard Childress Racing team and Jeff Burton is an exciting step for our company,” said Eric Pinkham, Director of Motorsports for Lenox Industrial Tools. “Both Richard and Jeff are proven winners on and off the racetrack, and we couldn't be happier about joining forces with them. Lenox has been involved in NASCAR since 2003, and we are looking forward to strengthening our commitment to the sport and its fans through this partnership with RCR. There are certainly no teams more committed to quality, innovation, and extreme performance than Lenox Industrial Tools and Richard Childress Racing."
