Nascar And Turner

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fastfordfan

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NASCAR and Turner restructure and extend digital partnership: NASCAR and Turner Sports announced a restructuring and extension of their long-standing digital partnership. The new agreement takes the relationship through 2016, with NASCAR managing business and editorial operations for its digital platforms beginning in 2013 and Turner Sports continuing to oversee advertising sales and sponsorships across NASCAR-branded digital platforms. Under the new partnership, NASCAR will assume operational control in 2013 of all of its interactive, digital and social media rights including technical operations and infrastructure of all NASCAR digital platforms. Turner will continue to represent sponsorships and advertising for all NASCAR digital platforms, with the unique users from the NASCAR digital properties continuing to roll up to the Turner digital portfolio. NASCAR's comprehensive digital and social media portfolio includes NASCAR.COM. NASCAR.COM, and the sport's other digital and social media platforms, have been managed by Turner Sports since 2001.(NASCAR)(1-30-212)
 
From Dave Moody's site on this subject.....

While no specifics have been announced, experts say NASCAR’s new contract is likely to allow fans to obtain live video of NASCAR race events on their mobile phones and home computers, online streaming of SiriusXM content, plus a number of other new applications and services.
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I wonder if this means TNT is back in the next TV contract. Last I heard, they were on their way out and NBC was trying to make their way in.
 
AndyMarquisLive said:
LOL, I already get the races live on my phone (ESPN iPhone app FTW).
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And are you saying that you already get SIRIUS NASCAR Radio on that phone of yours? Legally? That's kinda one of the things being talked about here. Sure, anything's possible but this is a good thing if it's being opened up to the masses. You gotta agree with that?
 
I just had to get rid of SIRIUS Radio, and man do I miss the NASCAR Station... Loved to call in too, only radio station that ever really answers my calls!
 
Turner has had a stranglehold on those rights for years thanks to their exclusive internet rights. I have been hoping to here this news for a long, long time.
 
MRM said:
TV and online deals were totally separate.
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I've gotten some answers, and NASCAR is working to have the races on FOX, TNT and ESPN again.

The only problem I have with that (other than TNT's suck coverage) is that FOX wants to move the races to the lowest rated basic tier channel (SPEED).
 
It's not all bad.

bobpockrass
A #NASCAR VP says they'd like online race component similar to Chase races in 2011 w/many TV angles streaming to enhance fan experience.

That sounds good to me. Race buddy really adds to the excitement.
 
Stewart Fan said:
Man I hope so
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I agree with that. I don't understand them. They had everything right in 2009 and now they do everything wrong. The only thing I enjoy about TNT is the neutrality in their coverage. They don't spend an entire broadcast giving Kyle Busch and Jimmie Johnson a verbal BJ.
 
AndyMarquisLive said:
I agree with that. I don't understand them. They had everything right in 2009 and now they do everything wrong. The only thing I enjoy about TNT is the neutrality in their coverage. They don't spend an entire broadcast giving Kyle Busch and Jimmie Johnson a verbal BJ.
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I like it when Wally and Kyle P were in the booth. Everytime somebody said "sideways", I would drink. Man would I drink.
 
Bwahahahaha. Good one FB. Might have to cut the shine down a bit when he's in the booth.
 
MOEJOE said:
Bwahahahaha. Good one FB. Might have to cut the shine down a bit when he's in the booth.
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It's pretty funny when he uses that phrase to try and interrupt someone "Lets be honest...haha..no, really, lets be honest, lets be honest...we've all seen it, lets be honest".

Lets be honest, you'll end with with a shot glass in your eye if you try to keep up with that.
 
UPDATE: In a phone interview Monday, NASCAR Vice President of Digital Media Marc Jenkins said NASCAR is at the "tail end" of the process of thinking of what it wants to do with its website. He said NASCAR is working toward having several camera angles for fans to watch a race on the website, like what was done during the Chase For The Sprint Cup on the current website. "That drives a better fan experience when watching the race," Jenkins said. "In my mind, more important than just a pure stream of the race broadcast is the alternate camera angles, it's the dynamic leaderboard, it's the [car] data, it's all those things that help people enjoy the race more." Jenkins said they also hope the NASCAR site will help drive traffic to the drivers' websites and could offer a content management system teams and drivers could use in production of their websites.(Scene Daily)
AND: The lack of an iPhone app for the sport has been a glaring, gaping hole in the interactive experience. "I can assure you it will be an important thing for us moving forward," NASCAR chief marketing officer Steve Phelps said last week. "Whether we have it for '12 or not, it's probably not something that's going to happen. But digital and social media is going to be a major plank for us as a sport. It's going to be a way for us to engage our fans, candidly, in a way we've never been able to before. We think our sport lends itself (to an app) as well as any sport - maybe better - because of the community nature and social nature of the sport. It clearly is coming." But fans may begin to see changes in the app world even earlier than expected. Tim Considine, Sprint's director of sports marketing, told SB Nation in a statement Monday: "Sprint is working with its internal partners to develop NASCAR Sprint Cup Mobile for the iPhone, with an expected launch in the first half of the 2012 NASCAR Sprint Cup Series season."(SB Nation)(1-31-2012)
 
The iPhone will be ancient technology before NASCAR makes an app for it. Even NHRA has an iPhone app for live T&S.

You can watch the ESPN broadcasts on the iPhone though.
 
AndyMarquisLive said:
The iPhone will be ancient technology before NASCAR makes an app for it. Even NHRA has an iPhone app for live T&S.
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Isn't the IPhone already ancient technology? Never mind, I won't go there. Anyhow, I'd be willing to bet the real time timing & scoring for NASCAR is waaaay more complicated than anything that had to be produced for the NHRA. Keep in mind, this stuff is all relatively new for NASCAR with Turner retaining those rights for so long. Any step in this direction is welcomed by me. I'll wait to complain after the January 2013 deal has taken place. If they don't have this stuff in play by then, we've all got something to complain about.
 
dpkimmel2001 said:
Isn't the IPhone already ancient technology? Never mind, I won't go there. Anyhow, I'd be willing to bet the real time timing & scoring for NASCAR is waaaay more complicated than anything that had to be produced for the NHRA. Keep in mind, this stuff is all relatively new for NASCAR with Turner retaining those rights for so long. Any step in this direction is welcomed by me. I'll wait to complain after the January 2013 deal has taken place. If they don't have this stuff in play by then, we've all got something to complain about.
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Awwww man, I have to wait a whole year before complaining?? That sucks. I wanna complain right now.

(Loophole).
 
Iphones and complaining go had in hand. Steve jobs was the biggest A-HOLE the world has ever seen. Just ask anybody that worked for him over the last three decades.
 
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