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Here we go again...
The risks, rewards of a Danica-NASCAR merger
Patrick is the hard-charging driver/cover girl/swimsuit model who turned the venerable Indianapolis 500 on its ear in 2005, at age 23, by leading the race for 19 laps and finishing fourth, unprecedented achievements by a woman. Since then, she has become the face of the I.R.L., its most marketable asset and a driver for perhaps the best team, Andretti Green.But her contract with Andretti Green expires after this season, and speculation about Patrick’s next career move is heating up. Will she remain in the open-wheel world of I.R.L.? Is the globetrotting Formula One circuit an option? Or will she jump to the stock cars of Nascar's Sprint Cup series, the richest and most visible racing league in the United States?
<snip>
The most intriguing option is Nascar, the major leagues of North American motor sports and the citadel of good ol’ boy racing. Not only has a woman not won a Cup race, there has not been a woman who has run a full season. And no Sprint Cup driver has appeared in the Sports Illustrated swimsuit issue, twice, wearing a bikini and heels.
“She would have a huge impact on Nascar,” said Humpy Wheeler, the chairman of the Wheeler Company consulting firm and the former president of Lowe’s Motor Speedway in North Carolina. “Sixty percent of the Nascar crowd is male, and they like the current drivers, but there’s not any pretty ones out there.”
Max Muhleman, the principal of Private Sports Consulting in Charlotte, N.C., agreed.
“She would be a ticket-selling machine, there’s no doubt about that,” he said. “She would rock the turnstiles. As a woman and a cute girl, she would be a special kind of sensation.”
(I guess neither of them have seen Gabi Dicarlo in their lifetime)
<snip>
“Danica entering Nascar would certainly provide the sport with a deep level of marketing impact,” Cohn said. “And it would provide Nascar with one of the biggest stories of the year, generating a significant amount of media coverage, consumer and fan engagement, and corporate attention.”
(because NASCAR doesn't have consumer and fan engagement or coporate attention)
<snip>
Guthrie said she never raced for the money and seemed disappointed that Patrick might be driven by a net-income imperative. “Like many people, I really regret seeing those soft-porn photos that will be around forever on the Web,” Guthrie said, referring to Patrick’s appearances in Sports Illustrated and other magazines. “But if that’s what she wants to do, it’s worked for her. She made, what, $7 million last year?”
Patrick said she saw Formula One as an unlikely place for her to land because she did not want to travel the world. And there are elements of the Nascar experience that concern her, including the length of the Sprint Cup schedule, 36 races, compared with the I.R.L.’s 18. She added that she would need to join one of Nascar’s elite teams to have a fair expectation of success.
(Formula One probably wouldn't allow her to race anyways since FIA is more racist and sexist than NASCAR supposedly is)
...
Who writes this crap?
The risks, rewards of a Danica-NASCAR merger
Patrick is the hard-charging driver/cover girl/swimsuit model who turned the venerable Indianapolis 500 on its ear in 2005, at age 23, by leading the race for 19 laps and finishing fourth, unprecedented achievements by a woman. Since then, she has become the face of the I.R.L., its most marketable asset and a driver for perhaps the best team, Andretti Green.But her contract with Andretti Green expires after this season, and speculation about Patrick’s next career move is heating up. Will she remain in the open-wheel world of I.R.L.? Is the globetrotting Formula One circuit an option? Or will she jump to the stock cars of Nascar's Sprint Cup series, the richest and most visible racing league in the United States?
<snip>
The most intriguing option is Nascar, the major leagues of North American motor sports and the citadel of good ol’ boy racing. Not only has a woman not won a Cup race, there has not been a woman who has run a full season. And no Sprint Cup driver has appeared in the Sports Illustrated swimsuit issue, twice, wearing a bikini and heels.
“She would have a huge impact on Nascar,” said Humpy Wheeler, the chairman of the Wheeler Company consulting firm and the former president of Lowe’s Motor Speedway in North Carolina. “Sixty percent of the Nascar crowd is male, and they like the current drivers, but there’s not any pretty ones out there.”
Max Muhleman, the principal of Private Sports Consulting in Charlotte, N.C., agreed.
“She would be a ticket-selling machine, there’s no doubt about that,” he said. “She would rock the turnstiles. As a woman and a cute girl, she would be a special kind of sensation.”
(I guess neither of them have seen Gabi Dicarlo in their lifetime)
<snip>
“Danica entering Nascar would certainly provide the sport with a deep level of marketing impact,” Cohn said. “And it would provide Nascar with one of the biggest stories of the year, generating a significant amount of media coverage, consumer and fan engagement, and corporate attention.”
(because NASCAR doesn't have consumer and fan engagement or coporate attention)
<snip>
Guthrie said she never raced for the money and seemed disappointed that Patrick might be driven by a net-income imperative. “Like many people, I really regret seeing those soft-porn photos that will be around forever on the Web,” Guthrie said, referring to Patrick’s appearances in Sports Illustrated and other magazines. “But if that’s what she wants to do, it’s worked for her. She made, what, $7 million last year?”
Patrick said she saw Formula One as an unlikely place for her to land because she did not want to travel the world. And there are elements of the Nascar experience that concern her, including the length of the Sprint Cup schedule, 36 races, compared with the I.R.L.’s 18. She added that she would need to join one of Nascar’s elite teams to have a fair expectation of success.
(Formula One probably wouldn't allow her to race anyways since FIA is more racist and sexist than NASCAR supposedly is)
...
Who writes this crap?