Just read Bob Pockrass' article about this at Scene Daily. I wanted to comment on the site, but don't care to register so I can't comment. But I can comment on his article here and will do so.
First off he says, as have others here, that a journalist shouldn't root for a driver in the press box. He says that a journalist can't show bias in his or her reporting. He says a journalist doesn't have to be a fan of NASCAR to report on it, just a passion for his work and his readers.
Well to that, I say BS. First off, it doesn't matter who you are, your biases will be included in your work, even if you try to hide them. All one has to do is read an article about any sport from a "journalist" that has a passion for another sport, but is asked to write about something he or she doesn't care about. We've seen this in various publications from Rolling Stone to Time magazines. The author's opinions are clear in the way the article is written. Yes, the article is written to a certain demography, but nonetheless, the biases are clear. We here in the Podium argue about what media outlet is more credible, yet that is all in the eyes of the beholder. Keeping that in mind, it's clear that the journalist will show his approval of certain drivers depending on where he, the journalist is from. You can bet that when any race has a Hispanic driver competing, the journalists from Mexico and below the US will show more passion for those Hispanic drivers. It's that way all over the world, and is that way in this country, depending on who, when and where. Passion, bias and opinions will always be a part of reporting. The reporters are human, not robots.