Lamar Jackson, Dale Earnhardt Jr. fight over number 8 trademark

I never heard of Lamar Jackson, but I'm sure there are plenty of stick n ballers on here that do, but fighting over a number? Really?
 
Lamar Jackson is a d*+%…he already sued Troy Aikman overreach the use of the number 8 previously, and believes his number 8 is somehow worshiped and of highest value.

Ridiculous. The #8 from the Earnhardt lineage was in play long before Jackson’s parents were born. Jr was racing cars with that number design when Lamar was just an ugly bug eyed little kid.

But…appears JRM has adopted a slightly different version to move away from the Lamar Jackson narcissistic jerky wanker. Let him keep dreaming how amazingly wonderful and important his 8 is to whomever.
 
He's also suing The B Sharps.
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Lamar Jackson is a d*+%…he already sued Troy Aikman overreach the use of the number 8 previously, and believes his number 8 is somehow worshiped and of highest value.

Ridiculous. The #8 from the Earnhardt lineage was in play long before Jackson’s parents were born. Jr was racing cars with that number design when Lamar was just an ugly bug eyed little kid.

But…appears JRM has adopted a slightly different version to move away from the Lamar Jackson narcissistic jerky wanker. Let him keep dreaming how amazingly wonderful and important his 8 is to whomever.
Yeah it looks like Earnhardt is moving to the DEI 8 now. Admittedly, many fans aren't happy about that. I can't believe a precedent that stupid has a chance of becoming so.
 
This place is turning into CourtTV - Motorsports Edition.

Am I the only one who didn't know who Lamar Jackson was before reading the article? Does he plan to sue everyone who's ever worn or used the number? Or maybe his lawyers are encouraging him so they can suck him dry?
 
Lamar Jackson is a gifted athlete but just a terrible human being. This is just my opinion based upon observations over the last few years.
 
I don’t get how Lamar would even have a case against Jr, Jr was already racing the 8 when Lamar was two years old. I don’t know much about this kind of stuff the copyright stuff nor do I care to but this just seems….petty. Dale Jr’s brand dwarfs whatever brand Jackson thinks he is. But oh well the DEI 8 looks cooler anyways
 
Lamar Jackson is a d*+%…he already sued Troy Aikman overreach the use of the number 8 previously, and believes his number 8 is somehow worshiped and of highest value.

Ridiculous. The #8 from the Earnhardt lineage was in play long before Jackson’s parents were born. Jr was racing cars with that number design when Lamar was just an ugly bug eyed little kid.

But…appears JRM has adopted a slightly different version to move away from the Lamar Jackson narcissistic jerky wanker. Let him keep dreaming how amazingly wonderful and important his 8 is to whomever.
Which is crazy to me. Troy was winning Super Bowls with the Cowboys before Lamar was even conceived. I would think Troy has just as much right to the 8 as Lamar does, if not more.
 
While Lamar Jackson tries to claim the no 8 to himself, “The Great 8” just tied the all time NHL scoring record.

I can’t stand Lamar Jackson and can’t root for the Ratbirds as long as he’s there. Terrible human being.
 
I can't stand Lamar Jackson but seriously, some of y'all have never heard of him? Is NASCAR the only sport you watch cause that's pretty hard to believe lol
If I watched every other sport EXCEPT football, why would I have heard of him?

What's so hard to believe about people watching only a few sports, or doing something for entertainment other than looking at the tube?
 
I don’t know much about this kind of stuff the copyright stuff nor do I care to but this just seems….petty.
I'd love to see the text of the lawsuit; exactly what is Jackson's complaint?
Okay, I haven't found the text but I did a little digging.

Anything can be trademarked, including numbers. Jackson has an existing trademark for the number '8'. Apparently the lawsuit was triggered by JRM's filing for a trademark for the number 8 (an assumption on my part that I was unable to confirm). That definitely was the case in the Aikman lawsuit except it was the word 'Eight'. Those attempts violate Jackson's existing trademark on the number. Odds are excellent Jackson himself had no involvement, just his lawyers taking standard action to protect his 'intellectual property' (a term I use as I understand it legally, certainly not with regards to Jackson's mental skills (or the lack thereof) ).

Jackson (or his legal team) apparently have no issue with the use of the number by other athletes or sports teams, current or historic, as long as no trademarks are applied for. Now can we go back to commenting on the 23FRM vs. NASCAR case? We still need several pages to catch the Deegan discussion.
 
If I watched every other sport EXCEPT football, why would I have heard of him?

What's so hard to believe about people watching only a few sports, or doing something for entertainment other than looking at the tube?
I think it's because certain names you just hear without having to watch. Lamar was MVP in 2019 and 2023, was a front runner in 2024. Like it's certainly possible yeah, but the reason it's hard to believe is just because how much his name is out there. But it's possible that maybe you're just not on social media, of watching sports shows. Like if you were on Facebook, it's a good chance you would've seen him talked about.
 
I can't stand Lamar Jackson but seriously, some of y'all have never heard of him? Is NASCAR the only sport you watch cause that's pretty hard to believe lol
I don't know why this is a problem, ask a random stick and baller who won the Nascar championship last year and see what happens.
 
No and no, I'm not. Nothing of interest to me on either one.
Then that would greatly explain it. If you aren't anywhere you could just see it in passing, then I can understand not knowing him. They are sports I don't watch, but names I know just by seeing them all over Facebook, or Television. But I would have no idea who they were without all that.
 
Then that would greatly explain it. If you aren't anywhere you could just see it in passing, then I can understand not knowing him. They are sports I don't watch, but names I know just by seeing them all over Facebook, or Television. But I would have no idea who they were without all that.
I know it is a novel idea for ya. But not everybody watches or thinks about the same things that you think are important.
 
I don't know why this is a problem, ask a random stick and baller who won the Nascar championship last year and see what happens.
It's not a problem, it's just surprising and like I said, hard to believe. Even if you don't watch football. Have you heard of Patrick Mahomes or Josh Allen...Joe Burrow?

Comparing the top players and household names from the most popular league in the world to today's NASCAR drivers isn't really a fair fight lol. They definitely know the Earnhardts, Gordon, JJ, Stewart, ect. tho.
 
It's not a problem, it's just surprising and like I said, hard to believe. Even if you don't watch football. Have you heard of Patrick Mahomes or Josh Allen...Joe Burrow?

Comparing the top players and household names from the most popular league in the world to today's NASCAR drivers isn't really a fair fight lol. They definitely know the Earnhardts, Gordon, JJ, Stewart, ect. tho.
Mahomes was playing when I last watched football, so yes. Allen and Burrow? Never heard of them before this discussion. But I can't name a sngle soccer player either.
 
It's not a problem, it's just surprising and like I said, hard to believe. Even if you don't watch football. Have you heard of Patrick Mahomes or Josh Allen...Joe Burrow?

Comparing the top players and household names from the most popular league in the world to today's NASCAR drivers isn't really a fair fight lol. They definitely know the Earnhardts, Gordon, JJ, Stewart, ect. tho.
I've heard of Maomes, the rest? nope.
 
It's not a problem, it's just surprising and like I said, hard to believe. Even if you don't watch football. Have you heard of Patrick Mahomes or Josh Allen...Joe Burrow?

Comparing the top players and household names from the most popular league in the world to today's NASCAR drivers isn't really a fair fight lol. They definitely know the Earnhardts, Gordon, JJ, Stewart, ect. tho.
Most really don't know those Nascar names. They might know Earnhardt, but even that is fleeting.
 
The only racing that is on the news here in Tulsa is once a year when they have to cover the Chili Bowl, it is too large an event to ignore. On the other hand they religiously broadcast the high school football scores every day with filmed highlights during the season. So yeah, where I live most don't know squat about auto racing. Lol.
 
Okay, I haven't found the text but I did a little digging.

Anything can be trademarked, including numbers. Jackson has an existing trademark for the number '8'. Apparently the lawsuit was triggered by JRM's filing for a trademark for the number 8 (an assumption on my part that I was unable to confirm). That definitely was the case in the Aikman lawsuit except it was the word 'Eight'. Those attempts violate Jackson's existing trademark on the number. Odds are excellent Jackson himself had no involvement, just his lawyers taking standard action to protect his 'intellectual property' (a term I use as I understand it legally, certainly not with regards to Jackson's mental skills (or the lack thereof) ).

Jackson (or his legal team) apparently have no issue with the use of the number by other athletes or sports teams, current or historic, as long as no trademarks are applied for. Now can we go back to commenting on the 23FRM vs. NASCAR case? We still need several pages to catch the Deegan discussion.

Yeah that’s the issue with a registered trademark - the owner must (required by law) “defend” the trademark whenever there is any plausible infringement. The trademark law allows for marks to be abandoned and one of the criteria of abandonment is that the owner didn’t defend it. So when there’s a possible infringement they have to take action.

I would agree that Jackson is almost certainly not involved - this is his business managers protecting their interest as required by law.

The whole trademarking of a basic number seems silly to me but trademark is different than copyright - simple marks can still he protected for use in commerce. But I think Dale/JRM can still find room to have a mark that incudes 8 but doesn’t infringe on Jackson’s. The test is whether a consumer could be confused to as to the brand and there are ways to avoid that, I think.
 
But I think Dale/JRM can still find room to have a mark that incudes 8 but doesn’t infringe on Jackson’s. The test is whether a consumer could be confused to as to the brand and there are ways to avoid that, I think.
I expect the DEI-stylized 8 will be associated with racing long after Jackson has been replaced.
 
I hope the Steelers and Bengals run the score up on the Ratbirds.

I haven’t liked Lamar Jackson for a while and this reinforces it. Say what you want about Patrick Mahomes, but he’s not this full of himself in spite of being the greatest athlete in the NFL.
 
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