Maybe there will come a time in the near future when *all* the big races are broadcast behind a high-dollar subscription paywall. There will be a relative handful of viewers, and the racers won't have any possibility to sell sponsorships based on TV viewers. Is that what y'all want?
Congrats to Tanner Thorson on his win. A real cliffhanger of a race. My DVR went just barely long enough to reach the checkered flag.