Keselowski

3wideinturn1 said:
What makes you say that? Has he brought new sponsorship into the sport? Has he generated new interest and fans for NASCAR? As far as I can tell he hasn't, he's just a really talented driver, of which there have been many before and will be many more of to come.
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I don't remember any exact numbers, but I remember knowing that his popularity numbers have been rising faster than any other drivers'. He's much more connected to younger people...the average BK fan is something like 10-15 years younger than the average JJ fan. That's HUGE for many reasons (sponsors, ratings, merch, etc.) But mostly it's huge for the future. Brad's a typical Gen Y kid. Entitled. Whiny. Spoiled. Outspoken. A lot of characteristics I don't like about today's youth...but he certainly connects to them. He's great on social media, outspoken on camera, blah blah, etc etc etc. He's the poster boy of e-NASCAR...and us older folk can shake our heads all we want at the importance of e-media in sports (and life)....but it's here, and it's in charge. Manipulate it or be eaten by it, and BK has a pretty good handle on it.

This is probably for a whole different thread, but NASCAR is having a very, very big problem drawing in younger fans. I've sat in the meetings, and listened to guys like Steve Phelps discuss their problems. Attracting younger fans is numero uno. As a father, who would I rather have younger fans like my daughters rooting for? JJ...by a mile. As a business man, who would I rather put in charge of recruiting younger fans? BK...by a mile.
 
Out of the younger drivers Brad K is a favorite of mine because of his lack of a filter.

I just can't get excited about spit and polish drivers like JJ. Yes, he's the best of this era of drivers, but he's just so damn boring.
 
Smittydoot said:
Out of the younger drivers Brad K is a favorite of mine because of his lack of a filter.

I just can't get excited about spit and polish drivers like JJ. Yes, he's the best of this era of drivers, but he's just so damn boring.
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I agree.. I like him too for the same reasons.. but he is so focused on that 48 team its sickening.
 
SpeedPagan said:
Ehh, I'm sorry but I don't want a whinny crybaby representing my sport. Brad K need to take the next few years and learn how to be an adult before he tries to content for another Championship.
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LOL ok then.....JJ whines a lot just like the rest of them.
 
Allenbaba said:
I don't remember any exact numbers, but I remember knowing that his popularity numbers have been rising faster than any other drivers'. He's much more connected to younger people...the average BK fan is something like 10-15 years younger than the average JJ fan. That's HUGE for many reasons (sponsors, ratings, merch, etc.) But mostly it's huge for the future. Brad's a typical Gen Y kid. Entitled. Whiny. Spoiled. Outspoken. A lot of characteristics I don't like about today's youth...but he certainly connects to them. He's great on social media, outspoken on camera, blah blah, etc etc etc. He's the poster boy of e-NASCAR...and us older folk can shake our heads all we want at the importance of e-media in sports (and life)....but it's here, and it's in charge. Manipulate it or be eaten by it, and BK has a pretty good handle on it.

This is probably for a whole different thread, but NASCAR is having a very, very big problem drawing in younger fans. I've sat in the meetings, and listened to guys like Steve Phelps discuss their problems. Attracting younger fans is numero uno. As a father, who would I rather have younger fans like my daughters rooting for? JJ...by a mile. As a business man, who would I rather put in charge of recruiting younger fans? BK...by a mile.
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OK he went from 18 fans to 74 fans, damn what a jump.
 
Didn't Brad beat JJ in this race last year? If he indeed said that, it's in bad taste. Just because his car's been running like his fuel tank's lined with lead all year and he missed the chase it's OK to bash on JJ...
 
Allenbaba said:
I don't remember any exact numbers, but I remember knowing that his popularity numbers have been rising faster than any other drivers'. He's much more connected to younger people...the average BK fan is something like 10-15 years younger than the average JJ fan. That's HUGE for many reasons (sponsors, ratings, merch, etc.) But mostly it's huge for the future. Brad's a typical Gen Y kid. Entitled. Whiny. Spoiled. Outspoken. A lot of characteristics I don't like about today's youth...but he certainly connects to them. He's great on social media, outspoken on camera, blah blah, etc etc etc. He's the poster boy of e-NASCAR...and us older folk can shake our heads all we want at the importance of e-media in sports (and life)....but it's here, and it's in charge. Manipulate it or be eaten by it, and BK has a pretty good handle on it.

This is probably for a whole different thread, but NASCAR is having a very, very big problem drawing in younger fans. I've sat in the meetings, and listened to guys like Steve Phelps discuss their problems. Attracting younger fans is numero uno. As a father, who would I rather have younger fans like my daughters rooting for? JJ...by a mile. As a business man, who would I rather put in charge of recruiting younger fans? BK...by a mile.
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Interesting and valid points for sure. My only question is how much of his popularity has been driven by the Championship run and subsequent exposure from NASCAR and the media? Is he actually driving that popularity himself, or is he benefitting from all the promotional work that goes along with being the champ? Obviously you're more privy to the marketing research than I am, but I just wonder if he's bringing new fans in or merely converting pre existing fans who jumped on the champion's bandwagon. There's no question he's adept at the social media aspect but I think that will become the norm, and it won't set him apart from other drivers. Young people are already all over social media, NASCAR needs to step up it's presence on it and have all the drivers be more vocal and interactive with it in order to bring in the next generation of fans. I just don't see Brad K as any type of savior for the sport but rather a guy who's a great driver and very outspoken at the same time.
 
I believe Brad taking pictures of and Tweeting JPM's dumpster fire at the 500 was probably more important for his "image/popularity" than winning the championship. I don't have research to support that, it's just my marketing intuition. In that regard, he wasn't riding any championship coattails, or enjoying the byproduct of any marketing efforts. That was his DNA. That was BK being who BK is - and deciding "I'm going to take a few cell phone pics of this and tweet them." Any driver could have done that. Only one did. And, the mere fact that he even had his phone in his car with him was BK being BK.

But that move not only single handily brought NASCAR into the twitter age, it had ripple effects into other sports. There were lots of debates about "should athletes be able to tweet from the bench during games" etc. Those discussions started with BK. Yeah, it was a perfect storm...first prime time Monday night 500, JPM doing JPM things, Twitter emerging as a real powerful tool, and BK being in position to actually take the pics, etc. But you know the 'ole saying: luck is what happens when preparation meets opportunity. And voila...BK is the face of a new generation of NASCAR fans. Play a word association game with any casual NASCAR fan, and say "NASCAR Driver Twitter" and I'd be shocked if less than 75% responded "BK." That's an enormous indictment of how well his contribution of bridging the fan gap has been. And you know what...he's actually really good on twitter. Funny, charming, articulate, engaged...and...most importantly...really, really, really dedicated.

Is he the savior of the sport...of course not. I don't think any individual is. But my original point was that I believe he's better for the sport and its future than JJ. To your point, yes, eventually social media will become the norm, and BK will one day become the older guy who's behind on the times. Other, younger drivers will become more important to the sports future for different reasons. And that's fine. It's life. The invention of the iPhone doesn't make Alexander Graham Bell's contributions any less relevant.
 
Smittydoot said:
Out of the younger drivers Brad K is a favorite of mine because of his lack of a filter.

I just can't get excited about spit and polish drivers like JJ. Yes, he's the best of this era of drivers, but he's just so damn boring.
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I agree.

For example, saw this today

“In this sport right now, the business model is sponsors,” Keselowski said. “With that business model, you would be a fool to alienate half of the fan base over a rivalry because half the fan base pays your bills and pays your sponsors’ bills, so indirectly they pay your bills. In today’s sport, you can’t feud.

“It reminds me of this Confucius thing I read the other day that said, ‘A man who lives a life of revenge will dig two graves, one for him and one for the next guy.’ That is how this sport is right now. You can’t really have a rivalry with a popular driver because what happens is their fans nag on your fans, and vice versa, and get on social media and tell the sponsors how you are a big A-hole and they won’t buy the product and then you don’t have a sponsor.

“Or you lose value, and then if that happens your team can’t compete. With that being said and with sponsors paying so much of the direct bill to cover the sport, I think it is unrealistic to expect anything different.”
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BK is a poor example of of a Cup Champion.....He's probably upset because he lost his band wagon fans.....Brad's fan base is escentially 15 year old boys who find drinking beer and cursing on TV is some kind of admirable quality.
 
If it is like Hendrick's trick rear ends last year, this week, they all will have parts moving around.
 
ToyYoda said:
Everytime I start to like this guy, he starts running his gummy mouth again.
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It was a fun ride, I'm done with him if he's making the same old accusations. I thought he had learned from the spring. Chad's comments about maturity still ring true.
 
I happen to think there is something to it. I was watching Johnson's car in the last practice at Texas, and he was dragging the skirting on the left side,so badly that he had a tire rub. They brought him in, and they bent the skirting out to keep it from rubbing. super low, but it passed tech.
 
StandOnIt said:
I happen to think there is something to it. I was watching Johnson's car in the last practice at Texas, and he was dragging the skirting on the left side,so badly that he had a tire rub. They brought him in, and they bent the skirting out to keep it from rubbing. super low, but it passed tech.
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I've noticed that trend lately. Some teams are setting the cars up to ride very low in the back at speed. It's not only the 48.
Like you said they're passing inspection.
 
Brad needs to understand nascar doesn't much care what the car does on the track as long as it passes their inept inspections. It's a giant loophole that some genius engineer on the 48 team finds ways to exploit.
 
Mopardh9 said:
LOL ok then.....JJ whines a lot just like the rest of them.
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Jimmie used to whine more than he does now, but then again, when you're winning five consecutive championships and a whole bunch of races along the way, you're not gonna have a whole lot to whine about.

But in reference to Brad, again, can anyone provide a link to a video or transcript of this whining we're talking about? I just watched his ESPN post-race interview again, and all he said in reference to Jimmie was "his car was so much faster than the field. It was pretty embarassing, to be quite honest, but that's the way it goes and we'll work and try to get better." I see absolutely no problem with that. Did he say something else in another interview that I missed?
 
gordonite said:
I've noticed that trend lately. Some teams are setting the cars up to ride very low in the back at speed. It's not only the 48.
Like you said they're passing inspection.
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Yeah I believe it was Kurt that did it at Michigan, it was fast, but he wrecked, at the next big track they all got low in the rear. But Jimmie's car got lower than that at Texas, he drug the side skirt so bad, it bent under the car. After they pitted him, it was bent to the outside. I think the Hendrick boys have figured out a way to get the car lower, but have it spring up high enough to be legal height in the rear.
 
All of these Kez comments remind me of an old children's fable...it's called " The boy who cried wolf ". They're starting to ring pretty hollow with most IMO.

Furthermore, I don't have a problem with a guy crying foul if he feels he's been cheated out of a win or a position and what have you. But Kez isn't even in the Chase, his comments are a thinly veiled attempt to somehow discredit JJ's win, his accomplishments and the entire HMS staff's hardwork. It's classless and reeks of sour grapes, make those complaints to the appropriate authorities within NASCAR, not every reporter who will put a mic in your face.
rant/
 
3wideinturn1 said:
Brad's still mad because he's convinced HMS ratted out Penske for the rear gears earlier in the year, coincidentally the same time BK's performance took a nose dive, hmmm. He's been belly aching all year about Jimmie being faster than everyone, but that hasn't stopped Kenseth from going toe to toe with him. I love how BK drives but I can't stand listening to him talk, he should do himself and Roger a favour and just shut up and get back to the drawing board.
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Allenbaba said:
JJ might be a better "representative" of the sport (I'd want my kids to root for and emulate someone like him...he's a fantastic role model), but Brad is much better for the sport, and its future. And the latter is much more important given the state of things today.
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I dont see it that way............... JJ is far from over the hill and should have another 5 championships left in him. Plenty of younger drivers out there t
Allenbaba said:
I don't remember any exact numbers, but I remember knowing that his popularity numbers have been rising faster than any other drivers'. He's much more connected to younger people...the average BK fan is something like 10-15 years younger than the average JJ fan. That's HUGE for many reasons (sponsors, ratings, merch, etc.) But mostly it's huge for the future. Brad's a typical Gen Y kid. Entitled. Whiny. Spoiled. Outspoken. A lot of characteristics I don't like about today's youth...but he certainly connects to them. He's great on social media, outspoken on camera, blah blah, etc etc etc. He's the poster boy of e-NASCAR...and us older folk can shake our heads all we want at the importance of e-media in sports (and life)....but it's here, and it's in charge. Manipulate it or be eaten by it, and BK has a pretty good handle on it.

This is probably for a whole different thread, but NASCAR is having a very, very big problem drawing in younger fans. I've sat in the meetings, and listened to guys like Steve Phelps discuss their problems. Attracting younger fans is numero uno. As a father, who would I rather have younger fans like my daughters rooting for? JJ...by a mile. As a business man, who would I rather put in charge of recruiting younger fans? BK...by a mile.
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Travis Pastrana was supposed to attract the younger folks and he probably has brought in a few. Most of the younger folks that I know dont really have any interest in Nascar or any other motor sport for that matter.
Kind of wonder what will happen to this sport when us old buggers are gone :(
 
StandOnIt said:
Yeah I believe it was Kurt that did it at Michigan, it was fast, but he wrecked, at the next big track they all got low in the rear. But Jimmie's car got lower than that at Texas, he drug the side skirt so bad, it bent under the car. After they pitted him, it was bent to the outside. I think the Hendrick boys have figured out a way to get the car lower, but have it spring up high enough to be legal height in the rear.
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is that cheating or out doing the other teams?
 
If all of Brad's fans are 10-15 years old then he wont have but a few in a couple of years.

Teenagers aren't in it for the long haul.

If you're not brought up watching NASCAR there is little chance someone from the age 10-15 will willingly watch one of the races because they just love it.

Is either watch a few laps for the wrecks or just bandwagoning fans. The latter will lose interest the moment that driver starts doing bad.
 
Smittydoot said:
He should be focused on the 48.

"To be the man, You gotta beat the man! WOOOH! - Ric Flair
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Nah, just race the track and field. Get your act together and the rest takes care of itself.

I would be willing to bet JJ isnt focused on any one competitor, except for the few last races during the chase.
 
The 48 team has hit on something, you used to see this where a car was soooo dominate, not today so much with all the rules , cars are too close. It will get out and others will do it. thats sorta they way it goes. Are they illegal?? who knows. think its something that gets them thru tech but races real well. Captain obvious there. LOL
 
Stewart Fan said:
The point of the thread was he's hinted around that JJ was illegal when he drives Nationwide cars that(other than when Kyle races) are half a second faster than everyone. He(and other drivers) are hypocrites.
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I acknowledge that he has done that in the past, but where in his post-race comments on Sunday did he do that? I heard him say that the last pit stop that shuffled them back to ninth pretty much ruined any shot he had at Jimmie, if he had one at all. Then he said what I have already quoted previously. I'm failing to see how that is any kind of sneak diss against Jimmie. Sounds to me like he gave JJ and his team credit there.

So again, are those the comments that have spawned this dogpile on Brad or is it something else?
 
JJ's probably got a trick rear window that lays down during the race, I heard from a reliable source that no rear window will make them really fast. :cool:
 
Brad commented that the rest of the Hendrick drivers should be mad cause "they aint got what the 48 has" :XXROFL:

JJ drove by the 2 like Brad was in reverse
 
personally I think JJ was sandbagging. He took his time, let his tires heat up, never raced hard side by side in less he was in a tight spot. If that goofy Kahne had a car that fast he would have been so far out front everybody would have known something was up. Jimmie got out front and didn't push it.
 
Rick should run an experiment with each of his drivers.

Give each 5 races with Chad and see what they can do. ;)
 
so there a big conspiracy going on at hms to kept jj cheating a secret.
 
Kyle18fan said:
...Travis Pastrana was supposed to attract the younger folks and he probably has brought in a few. Most of the younger folks that I know dont really have any interest in Nascar or any other motor sport for that matter.
Kind of wonder what will happen to this sport when us old buggers are gone :(
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I like the Travis experiment . I think that it's great that Nascar is making attempts , successful or not , to try to bring in a younger fan base .If they were doing nothing , we would be on them for that.
 
Mr. Gregory said:
Jimmie used to whine more than he does now, but then again, when you're winning five consecutive championships and a whole bunch of races along the way, you're not gonna have a whole lot to whine about.

But in reference to Brad, again, can anyone provide a link to a video or transcript of this whining we're talking about? I just watched his ESPN post-race interview again, and all he said in reference to Jimmie was "his car was so much faster than the field. It was pretty embarassing, to be quite honest, but that's the way it goes and we'll work and try to get better." I see absolutely no problem with that. Did he say something else in another interview that I missed?
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On the radio at Texas --------- they played it on the "race hub" tonight
 
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