NJJammer
Team Owner
- Joined
- May 11, 2016
- Messages
- 710
- Points
- 323
http://nascar.nbcsports.com/2017/04/12/richmond-going-back-in-time-with-return-of-stripes-on-walls/
The track promoters seem to get it but NASCAR does not. While I recognize that the NASCAR Cup Series is more competitive than ever (and I enjoy that aspect,) why does there seem to be such a disconnect in what track promoters are selling (nostalgia among other things) while NASCAR keeps making changes just for change sake seemingly every year?
Darlington Raceway seems to have struck a popular note by having throwback weekends and now it looks like Richmond is going after that angle in respects to marketing the race to attract old school fans. Perhaps other tracks will follow.
Meanwhile, NASCAR seems to be throwing ideas at the wall to see what sticks and are seemingly at the mercy of the networks and Monster Energy to attract millennials and the like.
The disconnect just bothers me.
The track promoters seem to get it but NASCAR does not. While I recognize that the NASCAR Cup Series is more competitive than ever (and I enjoy that aspect,) why does there seem to be such a disconnect in what track promoters are selling (nostalgia among other things) while NASCAR keeps making changes just for change sake seemingly every year?
Darlington Raceway seems to have struck a popular note by having throwback weekends and now it looks like Richmond is going after that angle in respects to marketing the race to attract old school fans. Perhaps other tracks will follow.
Meanwhile, NASCAR seems to be throwing ideas at the wall to see what sticks and are seemingly at the mercy of the networks and Monster Energy to attract millennials and the like.
The disconnect just bothers me.