CEO says NASCAR 'not isolated' in fighting to attract fans

The NASCAR fans are headed to dirt racing or better forms of racing than what Cup can put on every week.
 
Skoalbandit33 said:
http://www.charlotteobserver.com/sports/nascar-auto-racing/article147734679.html
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Our hockey rinks only hold about 20,000 fans and they also pay a few million a year to players and yet they can financially succeed in today's sports world.
I'm sure some other sports are enjoying the same success. I think it is automotive racing in general that has no appeal. Kids today can't afford 3,000 dollar machines to tune a car in the back yard. If they could what would they do with cars that is legal??
Times are changing and racing as we know it is soon to be gone.
 
I was at a car show Saturday,a variety of cars,Civics,Mustangs,Dodge Challengers( loved the Hellcats).There was a diverse crowd there,young and old.I I was somewhat surprised at the number of young people there.I talked to several people,I didn't meet anyone that followed Nascar.I don't believe Brian can come up with enough gimmicks to turn those people into Nascar fans.
 
Team Penske said:
Kids today can't afford 3,000 dollar machines to tune a car in the back yard. If they could what would they do with cars that is legal??
Times are changing and racing as we know it is soon to be gone.
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I agree that shade treeing a Hot Rod is harder to do with today's electronics, at least I think so. But the worst of that process is already in progress. I suppose the market correction may take generations to bottom out, all imo

But as long as there are cars, racing will not go away. There may be less boys pushing little toy cars on the carpets or are in the yard dirt, but there will always be a few with the Vroom, Vroom .... DNA dreaming about something bigger.
 
And make the cars different from each other, take away down force, make them lift going into a corner at all the tracks, none of this crap of running wide open at a plate track. All the gimmicks have to go by the wayside.
 
Stick 20 millennials in a room and force them to watch yesterday's race. The same race that all most of us rated a 9.

I guarantee they will be bored out of their minds. There is no dancing around this. NASCAR's main product is sleep deprivation relief. The product is dull, the drivers are bland, and blah blah blah.
 
Brian France is correct here. Every sport is facing declines in attendance and viewership. Hockey might be the exception, I don't know, but that is a remarkably unpopular sport in general.
 
AndyMarquisLive said:
Brian France is correct here. Every sport is facing declines in attendance and viewership. Hockey might be the exception, I don't know, but that is a remarkably unpopular sport in general.
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I believe the human attention span isn't what it used to be. Society has become the gotta-have-it-now crowd.
 
"He said NASCAR will convene a summit next month in Charlotte, North Carolina, bringing in experts from various fields, to discuss the issue."
I wonder what the demographic breakdown of those experts will be. How many under 35? Under 25?
 
darlingtonfan said:
I was at a car show Saturday,a variety of cars,Civics,Mustangs,Dodge Challengers( loved the Hellcats).There was a diverse crowd there,young and old.I I was somewhat surprised at the number of young people there.I talked to several people,I didn't meet anyone that followed Nascar.I don't believe Brian can come up with enough gimmicks to turn those people into Nascar fans.
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There may have been a good number of younger people looking, but did you happen to notice how many of those exhibiting were under 50?
 
BobbyFord said:
I believe the human attention span isn't what it used to be. Society has become the gotta-have-it-now crowd.
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Improvements in electronic technologies have led to a mindset of instant gratification. 'On-demand' entertainment means we no longer have to wait for the 'NBC Movie of the Week' or it to arrive at Blockbuster. GPS apps mean we don't have to plan trips in advance. Portable communication device allow us to contact home from the store to see if we need milk.

In addition to declining levels of patience, I suspect we're seeing a decline in the ability to plan ahead.
 
Charlie Spencer said:
Improvements in electronic technologies have led to a mindset of instant gratification. 'On-demand' entertainment means we no longer have to wait for the 'NBC Movie of the Week' or it to arrive at Blockbuster. GPS apps mean we don't have to plan trips in advance. Portable communication device allow us to contact home from the store to see if we need milk.

In addition to declining levels of patience, I suspect we're seeing a decline in the ability to plan ahead.
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Well said.
 
BobbyFord said:
I believe the human attention span isn't what it used to be. Society has become the gotta-have-it-now crowd.
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I don't think attention spans have gotten shorter. I think its the tolerance to sit through three hours of mind numbing boredom in anticipation of 3 minutes of action that has changed.


Also, lol at Brian France assembling a conference of baby boomers to figure out millennials.

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sloggie said:
I don't think attention spans have gotten shorter. I think its the tolerance to sit through three hours of mind numbing boredom in anticipation of 3 minutes of action that has changed.


Also, lol at Brian France assembling a conference of baby boomers to figure out millennials.

Sent from my SM-G935V using Tapatalk
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IMO, the mind numbing boredom comes from manipulated race formats and fake debris cautions.
15-20 years ago nobody had a problem sitting through a three hour race. Maybe a five lap dash would suffice for today's depleted attention span.
 
BobbyFord said:
IMO, the mind numbing boredom comes from manipulated race formats and fake debris cautions.
15-20 years ago nobody had a problem sitting through a three hour race. Maybe a five lap dash would suffice for today's depleted attention span.
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There wasn't much else to do back then. There are so many more options today then there was in 1986. I'd argue that the fake cautions and manipulated races were the reaction to this increased competition.

At that point the CEO should have been fired. Instead, the sport flails about as incompetent leadership makes one bad decision after another

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His comparison is epically stupid.

Is he not aware that these same retail stores have accompanying sites that people shop through?

The fact that the customer is not in the store physically doesn't mean they're not buying the products online.

It doesn't even compare because TV ratings are also in the toilet for the races. :XXROFL:
 
Charlie Spencer said:
There may have been a good number of younger people looking, but did you happen to notice how many of those exhibiting were under 50?
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I did notice the 50 and older crowd were owners and viewers of the classic(57 chevy's,70's muscle cars)while the younger crowd were more interested in today's cars( Challengers,Camaros).
 
sloggie said:
There wasn't much else to do back then. There are so many more options today then there was in 1986. I'd argue that the fake cautions and manipulated races were the reaction to this increased competition.

At that point the CEO should have been fired. Instead, the sport flails about as incompetent leadership makes one bad decision after another

Sent from my SM-G935V using Tapatalk
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I disagree. The 80's for me were incredibly fun-filled.
Perhaps Brian could add a social media caution every three laps so the self-aggrandizing fans can take and post selfies to their empty minded audience of followers that really don't care what they're doing.
 
Team Penske said:
Our hockey rinks only hold about 20,000 fans and they also pay a few million a year to players and yet they can financially succeed in today's sports world.
I'm sure some other sports are enjoying the same success. I think it is automotive racing in general that has no appeal. Kids today can't afford 3,000 dollar machines to tune a car in the back yard. If they could what would they do with cars that is legal??
Times are changing and racing as we know it is soon to be gone.
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I hope you are incorrect, but in my heart, I feel the harsh truth of reality that you reference. For most younger people, cars are simply transportation and I know many young people who would rather Uber than drive. Their central focus and possession is their smartphone as opposed to getting a car (any car you could afford) to gain your independence and freedom.
 
R Clarence said:
Before it's all over expect more gimmicks.
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Nah
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I haven't looked into which sports are seeing a decline in attendance but the NFL attracts 17.5 million fans over 256 games, MLB 74 million over 2425 games, NBA 22 million over 1230 games and the NHL 21.5 million over 1230 games. Those numbers would increase significantly if playoff dates were included.

IDK what Nascar's yearly attendance is but I would guess it is in the 2 to 2.2 million fan range for 36 races. I am guessing again but I would suspect that Nascar's yearly attendance used to be in the 3.6 million range so it has taken quite a haircut.

As far as I am concerned Nascar races are relatively cheap compared to attending sports events. It is going to cost me about $200 bucks to see the Chicago Blackhawks play and probably around $30-$40 for parking and to see a Nascar race in Joilet would be $100 and parking ain't no 30 bucks. Another nice thing about Nascar is you can leave it to the last minute before you go as other than the Daytona 500 and maybe the last race of the year tickets are always plentiful.
 
We used to buy tickets early for Charlotte races, now we wait till we know about weather.
Skoalbandit33 said:
I haven't looked into which sports are seeing a decline in attendance but the NFL attracts 17.5 million fans over 256 games, MLB 74 million over 2425 games, NBA 22 million over 1230 games and the NHL 21.5 million over 1230 games. Those numbers would increase significantly if playoff dates were included.

IDK what Nascar's yearly attendance is but I would guess it is in the 2 to 2.2 million fan range for 36 races. I am guessing again but I would suspect that Nascar's yearly attendance used to be in the 3.6 million range so it has taken quite a haircut.

As far as I am concerned Nascar races are relatively cheap compared to attending sports events. It is going to cost me about $200 bucks to see the Chicago Blackhawks play and probably around $30-$40 for parking and to see a Nascar race in Joilet would be $100 and parking ain't no 30 bucks. Another nice thing about Nascar is you can leave it to the last minute before you go as other than the Daytona 500 and maybe the last race of the year tickets are always plentiful.
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Skoalbandit33 said:
I haven't looked into which sports are seeing a decline in attendance but the NFL attracts 17.5 million fans over 256 games, MLB 74 million over 2425 games, NBA 22 million over 1230 games and the NHL 21.5 million over 1230 games. Those numbers would increase significantly if playoff dates were included.

IDK what Nascar's yearly attendance is but I would guess it is in the 2 to 2.2 million fan range for 36 races. I am guessing again but I would suspect that Nascar's yearly attendance used to be in the 3.6 million range so it has taken quite a haircut.

As far as I am concerned Nascar races are relatively cheap compared to attending sports events. It is going to cost me about $200 bucks to see the Chicago Blackhawks play and probably around $30-$40 for parking and to see a Nascar race in Joilet would be $100 and parking ain't no 30 bucks. Another nice thing about Nascar is you can leave it to the last minute before you go as other than the Daytona 500 and maybe the last race of the year tickets are always plentiful.
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I'm not the least bit interested in basketball but football and baseball are terrible sports to watch from the grandstands. JMO.
 
BobbyFord said:
but football and baseball are terrible sports to watch from the grandstands. JMO.
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I'm not sure you're right there.

Cant speak to being to one personally but from watching the select games I get to watch, the crowd seems just as frenzied as the hockey crowd.
 
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