NASCAR aiming for younger, more diverse fans, quicker finishes

Mopardh9 said:
You are wayoff dude, Nascar has been throwing Mystery cautions for years now every time a race gets boring like last nights did. If you think that is a good thing, then I guess you really don't think too much of actual racing.
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like I said, sorry you had a miserable time it sounds like. I don't happen to agree with your idea of what "actual racing" is. I thought I saw a race last night..saw quite a few cautions..less then normal this year with the new car..I haven't been counting them, but the races seem to run shorter for the most part. Kansas I think had quite a few. Most of the records being broken anr track records..not caution records.
 
Mopardh9 said:
So mystery debris cautions are ok then?
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Nascar likes a really clean track if you haven't noticed by now. Other racing series race with half of a short block laying in the corner and tire balls the size of a house cat. That is they way it is..sorry you are having a problem accepting reality..your crying about it isn't going to change anything.
 
muggle not said:
Keep in mind that it is not only the Charlotte race that many, many fans don't like. The attendance is down at all the tracks.

I agree though that it is BS to cut down the length of the races. the new tracks that have replaced N.Wilkesboro, Rockingham, etc probably share some of the blame.
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This is an era that is gone. Andy mistakenly said that Nascar was competing with the short tracks. Back then with these little bitty tracks, hardly any media coverage, mostly regional, they were. Not now though, you can go to a short track at night and watch

Nascar in the daytime all over the country. another thing that is strange is most of the complaining about lack of attendance on this board is from people who aren't going to Nascar races. At the same time record breaking media deals are being made and the

ratings are up, but you still have a few still complaining about whatever they can find to knock the racing..despite all the indicators that the racing is continually getting better, closer and more exciting to watch.
 
StandOnIt said:
Nascar likes a really clean track if you haven't noticed by now. Other racing series race with half of a short block laying in the corner and tire balls the size of a house cat. That is they way it is..sorry you are having a problem accepting reality..your crying about it isn't going to change anything.
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I'm not crying ...where was this debris last night and you haven't answered the question....do you approve of mystery debris cautions?
 
FenderBumper said:
Different sports.

If baseball decided only runs scored in the last inning will count, 5 innings would be a good move for sure.
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muggle not said:
Keep in mind that it is not only the Charlotte race that many, many fans don't like. The attendance is down at all the tracks.

I agree though that it is BS to cut down the length of the races. the new tracks that have replaced N.Wilkesboro, Rockingham, etc probably share some of the blame.
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Tracks are fine it is the car.
 
StandOnIt said:
This is an era that is gone. Andy mistakenly said that Nascar was competing with the short tracks. Back then with these little bitty tracks, hardly any media coverage, mostly regional, they were. Not now though, you can go to a short track at night and watch

Nascar in the daytime all over the country. another thing that is strange is most of the complaining about lack of attendance on this board is from people who aren't going to Nascar races. At the same time record breaking media deals are being made and the

ratings are up, but you still have a few still complaining about whatever they can find to knock the racing..despite all the indicators that the racing is continually getting better, closer and more exciting to watch.
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Strange I see a lot of empty seats then, are those like the mystery debris cautions???
 
StandOnIt said:
This is an era that is gone. Andy mistakenly said that Nascar was competing with the short tracks. Back then with these little bitty tracks, hardly any media coverage, mostly regional, they were. Not now though, you can go to a short track at night and watch

Nascar in the daytime all over the country. another thing that is strange is most of the complaining about lack of attendance on this board is from people who aren't going to Nascar races. At the same time record breaking media deals are being made and the

ratings are up, but you still have a few still complaining about whatever they can find to knock the racing..despite all the indicators that the racing is continually getting better, closer and more exciting to watch.
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Hmmm really ratings up huh?
Since the last NASCAR TV deal negotiated in 2005, television ratings have fallen 47 percent for Sprint Cup telecasts and admissions revenue for the publicly traded track companies has plummeted 42 percent
from here:http://www.sportingnews.com/nascar/...etwork-contract-fox-sports-1-nbc-deal-ratings
 
Mopardh9 said:
Hmmm really ratings up huh?
Since the last NASCAR TV deal negotiated in 2005, television ratings have fallen 47 percent for Sprint Cup telecasts and admissions revenue for the publicly traded track companies has plummeted 42 percent
from here:http://www.sportingnews.com/nascar/...etwork-contract-fox-sports-1-nbc-deal-ratings[/quote

Some people just love to cry and bitch, work really hard to prove their misery is genuine and it is important. Here is some more information you can pick apart. Remember the glass is half empty OK?



Bristol TV Ratings: With an average of 6.3 million people watching, ABCs live telecast of the Irwin Tools Night Race for the NASCAR Sprint Cup Series at Bristol Motor Speedway on Saturday night, Aug. 24, was the most-viewed version of the race since ESPN and ABC returned to live NASCAR coverage in 2007. The viewership average of 6,322,082 was up from the average of 5,905,051 from last years race, according to the Nielsen Company. The telecast earned a 3.9 U.S. household rating, up from a 3.7 for last years race, despite the race not airing on ABC in seven markets due to ABC affiliates airing NFL pre-season football games. With a 9.4 rating, Greenville, S.C., was the nations highest-rated market, followed by Knoxville, Tenn., and Greensboro, N.C., at 8.9. Charlotte, N.C., was fourth with an 8.7 rating with Richmond, Va., fifth at 8.2. Rounding out the top 10 were Norfolk, Va., 7.3; Indianapolis and Birmingham, Ala., at 6.3; Raleigh-Durham, N.C., at 6.2 and Orlando, Fla., at 6.1.
ESPNs live telecast of the NASCAR Nationwide Series race at Bristol on Friday night, Aug. 23, earned a 1.1 U.S. household rating, averaging 1,686,962 viewers. The rating was the same as last years race but viewership was up from 1,599,526 in 2012.(ESPN)(8-27-2013)
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Did you actually read what I posted or did that just not even register?
Overall ratings down since 2005, huh imagine that!
 
What is with "Nascar fans" ? Do golf fans want to change to seventeen holes ? Do football fans want to see shorter games? Do baseball fans want eight inning games? Does anyone here understand kids today?
 
Mopardh9 said:
Did you actually read what I posted or did that just not even register?
Overall ratings down since 2005, huh imagine that!
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But just a few days earlier, NASCAR announced part of a staggering television package — a jaw-dropping $8.2 billion, 10-year deal with NBC and Fox. For a sport supposedly on the decline, it had just attracted its biggest windfall.

Duh..a billion is a million million...8.2 of em.
 
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I find it amazing that people say the racing is better when drivers themselves talk about not being able to pass. Do these expert fans know better than the drivers? It's like going to an eye doctor and not believing him when he says you have eye problems.
 
muggle not said:
Keep in mind that it is not only the Charlotte race that many, many fans don't like. The attendance is down at all the tracks.

I agree though that it is BS to cut down the length of the races. the new tracks that have replaced N.Wilkesboro, Rockingham, etc probably share some of the blame.
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If the tracks were capable of putting on a good show, the length of the races wouldn't matter. The racing I grew up with was much better than today's product. 400 laps at North Wilkesboro, 500 laps at Bristol, Busch Series races at South Boston, Truck Series at Evergreen - these shows were more entertaining. And the sport thrived.

I've watched a seven hour baseball game before - from start to finish. So it's not the length or my attention span. NASCAR can't keep my attention for several hours because the product isn't good.
 
ted@economy said:
What is with "Nascar fans" ? Do golf fans want to change to seventeen holes ? Do football fans want to see shorter games? Do baseball fans want eight inning games? Does anyone here understand kids today?
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Bad analogy Nascar isn't a STICK AND BALL SPORT
 
Mopardh9 said:
Hmmm really ratings up huh?
Since the last NASCAR TV deal negotiated in 2005, television ratings have fallen 47 percent for Sprint Cup telecasts and admissions revenue for the publicly traded track companies has plummeted 42 percent
from here:http://www.sportingnews.com/nascar/...etwork-contract-fox-sports-1-nbc-deal-ratings
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why $8.2 bill then ? over 10 yrs. 2015 on.
nascar / fox / nbcsn will fine-tune "racin product" ta fit their demo markets durin that time.............
usin social media .......like new nascar dept. in charlotte.

nascar is entertainment.........as humpy always said.
 
hawg dawg said:
why $8.2 bill then ? over 10 yrs. 2015 on.
nascar / fox / nbcsn will fine-tune "racin product" ta fit their demo markets durin that time.............
usin social media .......like new nascar dept. in charlotte.

nascar is entertainment.........as humpy always said.
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NBCSN needed NASCAR and they needed it bad. I said for a year that NBC would pay big bucks to get NASCAR back. I wouldn't go as far as to say it's because the ratings are better. I hope they improve because, if they do, it means new viewers are tuning in. All I'm saying is NASCAR's got work to do to attract those new eyeballs.
 
I believe they already had the eyeballs or they wouldn't have been paid 8.2 mill. Basic business 101... you have a product (eye balls) it is worth 8.2 Billion over 10 years..then guess what..you sell it again...Nascar has never sold the eyeballs for less at the end on a contract since it's beginnings ..that should be your sign right there..the sky is not falling...more money is falling out of the sky. This is stuff you should have learned in business math. or simple economics class. You think a network is going to lay down 8.2 Billion on blue sky?(that is an unproven commodity). Uh nope they put it down on a business with a sound business track record and a loyal following.
 
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StandOnIt said:
I believe they already had the eyeballs or they wouldn't have been paid 8.2 mill. Basic business 101... you have a product (eye balls) it is worth 8.2 Billion over 10 years..then guess what..you sell it again...Nascar has never sold the eyeballs for less at the end on a contract since it's beginnings ..that should be your sign right there..the sky is not falling...more money is falling out of the sky. This is stuff you should have learned in business math. or simple economics class. You think a network is going to lay down 8.2 Billion on blue sky?(that is an unproven commodity). Uh nope they put it down on a business with a sound business track record and a loyal following.
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Changing demographics. NASCAR's got the problem the Republican Party has. They might be reaping the benefits now but there's a rude awakening ahead if they don't make long term changes.
 
Why are you guys upset about the posibility of shortening races? I see nothing wrong with it as long as they are doing it to races that really need it.

Doubt they do more race shortening anyway since they have already shortened Pocono and Cali. Very justifiable change in my opinion.

Of course never mess with tradition. Dont touch the Coca Cola 600, Bristol, Martinsville.
 
AndyMarquisLive said:
If the tracks were capable of putting on a good show, the length of the races wouldn't matter. The racing I grew up with was much better than today's product. 400 laps at North Wilkesboro, 500 laps at Bristol, Busch Series races at South Boston, Truck Series at Evergreen - these shows were more entertaining. And the sport thrived.

I've watched a seven hour baseball game before - from start to finish. So it's not the length or my attention span. NASCAR can't keep my attention for several hours because the product isn't good.
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short tracks. nonstop action provided by the nature of the beast. the same reason some like the restrictor plates.
 
Stewart Fan said:
I find it amazing that people say the racing is better when drivers themselves talk about not being able to pass. Do these expert fans know better than the drivers? It's like going to an eye doctor and not believing him when he says you have eye problems.
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Of course drivers talk about it being hard to pass . The compeition has NEVER been closer . Try passing someone who is going the exact same speed as you. "Fans" want closer racing , but when they get it they complain that the cars can't pass . Give me the old days when a one lap lead was not enough. ....Kids today :(
 
ted@economy said:
Of course drivers talk about it being hard to pass . The compeition has NEVER been closer . Try passing someone who is going the exact same speed as you. "Fans" want closer racing , but when they get it they complain that the cars can't pass . Give me the old days when a one lap lead was not enough. ....Kids today :(
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You can't please everyone. That's for sure.

I am interested in what all they mean by format changes in that story. They aren't just talking about shorter races. Could it be a change to the qualifying procedure? Some kind of heat type races? Worked great @ Eldora with the trucks. Wouldn't mind seeing some sort of variation of that at some of the other bigger events. After they revamped the qualifying rule, once again, before this season, they turned qualifying into another snooze session. They need to do something with that.
 
Anyone notice the 'rate the race' numbers in that article? Wow, what a difference from our contingent at racing-forums.com. If you're not already a member you've probably at least heard about the NASCAR Fan Council. There are 15,000 members of the council that have the ability to rate the races after the weekend's events.

From the article.....

A 15,000-member fan council that rates each race for NASCAR has given this year’s events an average of 7.9 on a scale of 10, up from 7.7 a year ago.

Heck, that's not even close to what we see here as an average. Why do you think that there's such a difference?
 
dpkimmel2001 said:
You can't please everyone. That's for sure.

I am interested in what all they mean by format changes in that story. They aren't just talking about shorter races. Could it be a change to the qualifying procedure? Some kind of heat type races? Worked great @ Eldora with the trucks. Wouldn't mind seeing some sort of variation of that at some of the other bigger events. After they revamped the qualifying rule, once again, before this season, they turned qualifying into another snooze session. They need to do something with that.
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But qualifying always was a snooze session . You can't make a silk purse out of a sows ear . In the end ,it doesn't mean a damn thing. Years ago they didn't even bother to televise it . Then "fans " wanted to see it . Now they want it to be more exciting . Not gonna happen.
 
dpkimmel2001 said:
You can't please everyone. That's for sure.

I am interested in what all they mean by format changes in that story. They aren't just talking about shorter races. Could it be a change to the qualifying procedure? Some kind of heat type races? Worked great @ Eldora with the trucks. Wouldn't mind seeing some sort of variation of that at some of the other bigger events. After they revamped the qualifying rule, once again, before this season, they turned qualifying into another snooze session. They need to do something with that.
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I'd bet the farm they change the qualifying format next year. To what I can't say, but I think that's something they're looking hard at. I never understood why they changed Cup back to a draw and kept Nationwide based on practice speeds.
 
ted@economy said:
But qualifying always was a snooze session . You can't make a silk purse out of a sows ear . In the end ,it doesn't mean a damn thing. Years ago they didn't even bother to televise it . Then "fans " wanted to see it . Now they want it to be more exciting . Not gonna happen.
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I don't agree. Last season it was fun to watch/follow before they went back to the random draw. They need to at the very least go back to where they went out in the order of speed. Last weeks qualifying just happened to work out that way by the luck of the random draw, excluding Kenseth. That made for a much more interesting qualifying session.
 
FLRacingFan said:
I'd bet the farm they change the qualifying format next year. To what I can't say, but I think that's something they're looking hard at. I never understood why they changed Cup back to a draw and kept Nationwide based on practice speeds.
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Both Nationwide and Trucks remain based on speed.
 
Wi-Fi connectivity. A big YES! And while they're at it bring in some additional temporary towers for all service providers. These tracks can't handle the network traffic when the small city moves into town for the weekend. Leading up to a race weekend is fine but by the time Saturday and Sunday hit..... Best of luck for the non-Sprint customer.
 
I wonder if they made the competitors play a round of golf to determine their starting spots , if more people would watch it ? :)
 
dpkimmel2001 said:
Anyone notice the 'rate the race' numbers in that article? Wow, what a difference from our contingent at racing-forums.com. If you're not already a member you've probably at least heard about the NASCAR Fan Council. There are 15,000 members of the council that have the ability to rate the races after the weekend's events.

From the article.....

A 15,000-member fan council that rates each race for NASCAR has given this year’s events an average of 7.9 on a scale of 10, up from 7.7 a year ago.

Heck, that's not even close to what we see here as an average. Why do you think that there's such a difference?
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This is what I call "The Law and Order Effect." Law and Order and it's endless spinoffs is a TV series that follows the same forumula every week. Crime is committed, Cops investigate, DA prosecutes, blah blah blah. It's literally the same show every week. TV people refer to it as 'Comfort TV.' in that the Older demographic that watches it will watch it all time because it's just part of their old person routine. I see the same thing happening here with the longtime fans on this board. They watch every race every Sunday because that's what they have always done, and that's what they will always do.

The 15,000 thousand members of the fan council will always give a good rating to the races. NASCAR is providing exactly what they want. "Comfort TV".

NASCAR execs don't see it this way. Sponsors hate the Law and Order demographic because they are set in their ways. They buy the same car brand they always bought, use the same soap the always have, and shop at the same stores the always shop at. Advertising doesn't work on them. This is why NASCAR needs the young people: The young folks haven't become set in their ways yet so advertising works on them.
 
Mopardh9 said:
Tracks are fine it is the car.
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I disagree. Most 1.5's have 4 corners that are similar enough to set the car up for all 4 and roll around at top speed, barely lifting in the turns. It becomes preferred line momentum racing with less wheel work required. The easiest way to take a bit of the engineering out of the racing is to make it impossible to get a car perfect in 4 corners and require the driver to get off and on the gas to a much higher degree. Some teams will set their car up for one set of corners, while other teams make other choices. Then you'll see better closing rates and more passing opportunities.

But the heavy car is the root of many of the problems with the 'racing' today.
 
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sloggie said:
NASCAR execs don't see it this way. Sponsors hate the Law and Order demographic because they are set in their ways. They buy the same car brand they always bought, use the same soap the always have, and shop at the same stores the always shop at. Advertising doesn't work on them. This is why NASCAR needs the young people: The young folks haven't become set in their ways yet so advertising works on them.
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What happened ? When did this change ? Where was I ? Nascar fans used to be sought after by sponsors because they were loyal to brands that advertised there . If you had a Nascar fan as a customer , you had a customer for life . Now you say sponsors don't want that . They want kids who play video games with ear buds in their ears? They want viewers who change the channel ever ten minutes because they're bored . They want viewers who fast forward through the commercials . Things are changing way too fast for me.
 
dpkimmel2001 said:
Anyone notice the 'rate the race' numbers in that article? Wow, what a difference from our contingent at racing-forums.com. If you're not already a member you've probably at least heard about the NASCAR Fan Council. There are 15,000 members of the council that have the ability to rate the races after the weekend's events.

From the article.....

A 15,000-member fan council that rates each race for NASCAR has given this year’s events an average of 7.9 on a scale of 10, up from 7.7 a year ago.

Heck, that's not even close to what we see here as an average. Why do you think that there's such a difference?
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Probably because they have recruited actual fans of the sport.
 
Johali said:
Probably because they have recruited actual fans of the sport.
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You don't consider folks who play video games while listening to their ipods while watching Nascar , fans of the sport ? Heck , they like Nascar as much as they like anything else in their lives . They just can't take it for hours and hours .
 
ted@economy said:
You don't consider folks who play video games while listening to their ipods while watching Nascar , fans of the sport ? Heck , they like Nascar as much as they like anything else in their lives . They just can't take it for hours and hours .
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Hell I don't consider a lot of the members on Here fans of the sport, I think they just come on here to bitch, moan, argue and call people names because they can say what they want without personal repercussions.
 
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