NASCAR - Television Ratings Thread

[Charlie Spencer]

Trucks should go back to their original format. Halfway break. It reduces costs as teams don’t need to hire Cup pit crews for races,

That might allow more 'barnstorming' stand-alone races, since the Trucks wouldn't need to be at the same tracks where the Cup crews are.

I say 'might' because there's still the broadcasters' preference for everything in one place.

 

[AndyMarquisLive]

That might allow more 'barnstorming' stand-alone races, since the Trucks wouldn't need to be at the same tracks where the Cup crews are.

I say 'might' because there's still the broadcasters' preference for everything in one place.

NASCAR Productions already handles many of the Truck Series broadcasts. The PxP for some of those Truck and ARCA races is done from a studio in downtown Charlotte.

 

[AlTerego]

I mean, other than the obvious stuff, like putting out a decent product........

They need to do something like F1 with the Netflix documentary. There needs to be a lot more coverage of the drivers and their personalities. There needs to be more insight, more drama, more "behind closed doors" stuff. Other than the Dale Jr Download, what do we get?

Get involved with more movies, like they did with Talladega Nights and Cars. From a media perspective, do whatever they can to get eyeballs. More ads on Youtube. More commercials on TV. There just isn't much exposure.

Go walk down the toy aisle at any store and see if there's any NASCAR diecasts. If you're lucky, there MIGHT be a few J-hooks with a half dozen options. IMO, that is absolutely unacceptable. And how come there's no NASCAR apparel in the clothing section at Walmart?

NASCAR needs to get way more involved with the TV broadcasts. Find out what people do and don't like about Fox/NBC, and tell the networks to adjust accordingly. Right now, the tail is wagging the dog.

Why isn't NASCAR doing a better job of connecting with the local short tracks? What happened to that "roots" stuff with the "my home track" or whatever they called it? Why aren't they doing more to promote this?

More PR stuff with drivers and crew members attending "fan day" type of events. I don't care if it's at the track or a race shop or your local Applebees.

Most importantly, they need to incentivize getting kids to a NASCAR race. There should be more promos for family ticket packages, kids under 16 get in for free, whatever it takes. I know they do a little of this already, but they need to step it up a notch. It should be a lot easier for hardcore race fans to get their children interested in NASCAR.

That's just a start. I have a ton of ideas, but unfortunately I'm not on NASCAR's payroll. But most of this stuff is just common sense

I think those ideas are good and worth consideration.

 

[AlTerego]

I have, REPEATEDLY, and when I tell everyone here what they tell me, I get branded as a troll and a hater. In fact, I seldom have to ask them. Once they find I still watch NASCAR every week, they usually CAN'T WAIT to tell me why they no longer watch.

How many people do you speak with each month that want to tell you why they don’t watch NASCAR? The reason I ask is it seem like a bizarre thing to do

 

[StandOnIt]

How many people do you speak with each month that want to tell you why they don’t watch NASCAR? The reason I ask is it seem like a bizarre thing to do

He does man on the street interviews once a week

 

[StandOnIt]

The 189 most watched motorsports events of 2023; and what it means

What were the most watched motorsports events in 2023? Diving into the data to determine what it means for NASCAR, F1 and more.

sportsnaut.com

 

[Charlie Spencer]

The 189 most watched motorsports events of 2023; and what it means

What were the most watched motorsports events in 2023? Diving into the data to determine what it means for NASCAR, F1 and more.

sportsnaut.com

Not counting the D500, 11 Cup races had more viewers than the finale. Most of those weren't in the playoffs; indeed, the spring Phoenix race outdrew the championship by over 10 percent.

 

[AndyMarquisLive]

Not counting the D500, 11 Cup races had more viewers than the finale. Most of those weren't in the playoffs; indeed, the spring Phoenix race outdrew the championship by over 10 percent.

Were those races head to head with NFL?

 

[Charlie Spencer]

Were those races head to head with NFL?

Tough to say. They're listed by track but not by data, so it's not possible to tell if they're spring or in football season. Those that have only a single date are obvious and are mostly before football season.

 

[AndyMarquisLive]

Tough to say. They're listed by track but not by data, so it's not possible to tell if they're spring or in football season. Those that have only a single date are obvious and are mostly before football season.

Spring races usually draw higher numbers. Several were down because of Chase Elliott.

The summer races got a boost because of Chicago, and NBC actually promoting their races across all their properties. I saw that “summer in the city” ad countless times in the weeks leading up to Nashville and Chicago.

The NFL is king.

 

[StandOnIt]

Thereâs Another NASCAR Tradition That Needs To Go Away

Like other NASCAR traditions maybe it’s time the reliance on TV ratings to determine the overall health of the sport is abandoned.

www.forbes.com

 

[FLRacingFan]

Not counting the D500, 11 Cup races had more viewers than the finale. Most of those weren't in the playoffs; indeed, the spring Phoenix race outdrew the championship by over 10 percent.

The biggest viewership races are always* the ones in the spring that ride the Daytona 500 momentum. Then viewership fatigue sets in a little each week, viewership stabilizes after the Coke 600 and stays fairly consistent over the summer, then decreases a bit once more when football starts.

* Some exceptions for major events/Crown Jewels such as the Coke 600, Brickyard 400, Chicago Streets, Daytona 400, etc.

 

[StandOnIt]

Thereâs Another NASCAR Tradition That Needs To Go Away

Like other NASCAR traditions maybe it’s time the reliance on TV ratings to determine the overall health of the sport is abandoned.

www.forbes.com

It trends towards just shut up and watch the races. Everybody's ratings are down because of the streaming influence, except watching overly large young men knocking each other down and the crowd cheering.

 

[hmmm298]

He does man on the street interviews once a week

The Grid Walk: Gas Station Edition

 

[StandOnIt]

 

[Efisher131]

All western markets at the top. The only ones still awake that late.

 

[FLRacingFan]

All western markets at the top. The only ones still awake that late.

Still good enough for the sixth-best audience overall this season and third-best on cable. I think that overperformed what many were expecting. It actually beat out the U.S. GP from last month, which went against both Cup and the NFL.

They’re really limited by a lot of external factors so I could see them moving up the start time to 11 PM or Midnight ET, but anything else seems unlikely.