2017 NASCAR Season - Television Ratings Thread

StandOnIt said:
33%, from a point nothing to a better point nothing. that's funny.
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The F1 audience was half the size of the NASCAR audience. Ten years ago it was probably 1/10. If the F1 audience is nothing, what is double of nothing?
 
gnomesayin said:
The F1 audience was half the size of the NASCAR audience. Ten years ago it was probably 1/10. If the F1 audience is nothing, what is double of nothing?
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Probably? simple math it was, .8 to 1.6 but the rating numbers they pull out of the sky and the viewer audience numbers aren't the same. It's a ratio I would guess. Adding one viewer when there was one to start with for a total of two 50% increase... phenomenal rise.
 
gnomesayin said:
Well, the F1 overnight rating was up 33% from last year, the NASCAR overnight was down 20%. I guess we'll see what the audiences are like five years from now, but by then the landscape will be very different. F1 is putting all emphasis into their own streaming service starting next year and NBC won't have the rights, so that anomoly of F1 being on free TV and NASCAR on pay TV won't happen again.
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That's gonna depend on what NBC's playoff schedule looks like next year. The 2018 U.S. and Mexican GPs are still gonna be live on ABC.
 
StandOnIt said:
33%, from a point nothing to a better point nothing. that's funny.
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I know you have mentioned before that you are very, very skeptical about the Nielsen ratings as you feel it is too small a sample size to extrapolate from. Do you think that F1 could also be impacted by this same problem you feel is present in tabulating Nascar viewers?
 
StandOnIt said:
Probably? simple math it was, .8 to 1.6 but the rating numbers they pull out of the sky and the viewer audience numbers aren't the same. It's a ratio I would guess. Adding one viewer when there was one to start with for a total of two 50% increase... phenomenal rise.
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I don't quite follow you. There will be more specific numbers within a day that will tell more about the audiences. I'm interested in the demographic comparison as well.

What I know is that I enjoy the subject of ratings and the business side of racing, but how many people watch doesn't validate or invalidate the product itself for me. I love watching dirt late models race on CBS Sports and MAVTV and motocross races that truly do pull in a "point of nothing" in terms of viewership.

FLRacingFan said:
That's gonna depend on what NBC's playoff schedule looks like next year. The 2018 U.S. and Mexican GPs are still gonna be live on ABC.
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Ah yes, thanks for the correction. Forgot about the ABC part of the new F1 deal.

The uptick in US GP viewership in America is interesting because Liberty Media says they are intent on pumping more resources into the US market and possibly adding more US races. It suggests this may be a viable growth plan for them. It was reported in 2016 that the US GP was the most watched F1 race worldwide with 96 million viewers.
 
gnomesayin said:
I don't quite follow you. There will be more specific numbers within a day that will tell more about the audiences. I'm interested in the demographic comparison as well.

What I know is that I enjoy the subject of ratings and the business side of racing, but how many people watch doesn't validate or invalidate the product itself for me. I love watching dirt late models race on CBS Sports and MAVTV and motocross races that truly do pull in a "point of nothing" in terms of viewership.



Ah yes, thanks for the correction. Forgot about the ABC part of the new F1 deal.

The uptick in US GP viewership in America is interesting because Liberty Media says they are intent on pumping more resources into the US market and possibly adding more US races. It suggests this may be a viable growth plan for them. It was reported in 2016 that the US GP was the most watched F1 race worldwide with 96 million viewers.
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That makes sense as the existing audience for the US F1 race would still tune in plus I would think that because the race was on US soil it would generate interest from nominal and casual American F1 fans.
 
gnomesayin said:
I love watching dirt late models race on CBS Sports and MAVTV and motocross races that truly do pull in a "point of nothing" in terms of viewership.
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Pretty sure the Lucas Oil shows on CBS are bought and paid for. At the least, it costs CBS nothing to air them since Lucas Oil produces them. And CBS' sports car coverage is on the same page, they air an already produced package.

NASCAR's next TV deal will probably be a lot like F1's TV deal ... if cable television is even still dominant by then. Streaming media is the future.

Personally, I wish NASCAR hadn't sold off streaming rights ... I loathe and detest NBC's apps in ways words can't even express. Used to be that Fox's streaming apps and websites were hot garbage and NBC's worked flawlessly. Now, Fox's work flawlessly and NBC's apps are garbage.
 
Records seemed to be around forever and 33 LP's, 45's and reel to reel tape recorders were a staples of my youth. 8 tracks and cassettes never replaced records but were essential for automobile use and then less than 30 years ago the compact disc stomped everything only to be stomped by MP3 players and now we have internet radio. IDK if streaming is the future or if it will be replaced before it even gains a stranglehold but if I am around long enough I will look forward to seeing what is coming.
 
Skoalbandit33 said:
Records seemed to be around forever and 33 LP's, 45's and reel to reel tape recorders were a staples of my youth. 8 tracks and cassettes never replaced records but were essential for automobile use and then less than 30 years ago the compact disc stomped everything only to be stomped by MP3 players and now we have internet radio. IDK if streaming is the future or if it will be replaced before it even gains a stranglehold but if I am around long enough I will look forward to seeing what is coming.
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And here I had you pegged as a 78 kinda guy. :D
 
Skoalbandit33 said:
Records seemed to be around forever and 33 LP's, 45's and reel to reel tape recorders were a staples of my youth. 8 tracks and cassettes never replaced records but were essential for automobile use and then less than 30 years ago the compact disc stomped everything only to be stomped by MP3 players and now we have internet radio. IDK if streaming is the future or if it will be replaced before it even gains a stranglehold but if I am around long enough I will look forward to seeing what is coming.
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LOL, that's a weird comparison, because vinyl record sales are higher now than they have been for almost 30 years. It's become a niche and the preferred way for a lot of music lovers to collect and consume. Stunningly, records may outlive the CD. I don't know of another industry where this type of retro movement exists so prominently, but it won't happen with people clamoring for old tube TVs. I don't get it personally, but as television screens keep getting larger and larger, a majority of people under 35 state that they prefer to watch "television" and movies on phone and tablet screens.
 
gnomesayin said:
LOL, that's a weird comparison, because vinyl record sales are higher now than they have been for almost 30 years. It's become a niche and the preferred way for a lot of music lovers to collect and consume. Stunningly, records may outlive the CD. I don't know of another industry where this type of retro movement exists so prominently, but it won't happen with people clamoring for old tube TVs. I don't get it personally, but as television screens keep getting larger and larger, a majority of people under 35 state that they prefer to watch "television" and movies on phone and tablet screens.
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Interesting. I have quite a few records and older Nakamichi, Pioneer, Technics (I love Technics even though it is not top shelf) 2 channel stereo stuff as I like 2 channel sound the best. I am from the days when speakers were very afraid of amps lol. Some of the refurbished Luxman and Marrantz pieces are incredibly expensive these days and I really have too many amps anyway so I shouldn't even be looking at them.
 
4tires17gals said:
The telecast needs wider angles, it's a a 40 car race not a 3!
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They are focused on the playoff cars, I suspect it is going to get worse. I don't think they can talk any faster, I wouldn't be surprised if they have subs to put in when one of them needs oxygen.
 
4tires17gals said:
Even during non chase races the panning is awful
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Yep, like they’re trying to film a car chase in an action movie. Which not surprising is a genre that has been taking a beating at the box office thanks to the shaking camera technique.

Wide out shots, and some Ritalin for the windbags would have prevented the hemorrhaging of tv viewers. And this goes for all the sports. Unfortunately I think we crossed the breaking point and nothing can be done until the true bottom is reached. Hopefully the producers of the other sports are seeing all the mistakes NASCAR made, and will learn from them.
 
The trend today is not to learn from others mistakes but to duplicate that same entertainment
and continue the follies of errors.
 
I enjoyed looking over the stats and was surprised by some things including what I thought was a low viewership total for the ND-USC tilt on Saturday night even though it was a lousy game. Of course if I don't like the results I could just say I don't believe them! There was a movie on Hallmark that had similar stats to the Nascar race and some program called Squidbillies on an Adult network that had just under 900K in viewers and IDK whats up with either of those.

SSDD for Nascar as you would need the Hubble Telescope to see the number of viewers the race had for those between 18-34 and as expected all is well in the over 50 range. Eyeballing the numbers it looks like Nascar's audience is represented by about 70% over the age of 50 and I would estimate about 69.9999847% are eligible to eat off the senior menu at most eating establishments. Yay for us geezers and geezettes as we are gitner dun! Anyone wanna hit the Golden Corral with me today around 4:00pm for dinner?
 
ToyYoda said:
The biggest thing I noticed is that only 19.7% of the viewers for Sunday's race were in the 18-49 demo.

Colonial Penn is missing out on a golden sponsorship opportunity here.
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Paging @alextrebek

IDK what companies run commercials in Nascar programs but you would think it would be an opportunity for final expense stuff, drug dealer style phones that you can use in an emergency, arthritis meds, joint replacements, dental implants, incontinence products, polyester stretch pants, chia pets......you name it.
 
At least Nascar doesn't have to give away free commercials..adding insult to injury

Partner networks ESPN, CBS Sports, NBC Sports and Fox Sports promise advertisers and sponsors certain audience numbers. If those numbers are not reached, the networks have to cough up so-called "make-goods," or free ads, to advertisers who didn't get their money's worth. There's nothing TV networks hate more.
 
It's beginning to sound like some of the parrots around here

The numbers indicate some fans have discovered there’s more to life than watching the NFL on fall Sundays. The question now is: Can Goodell and the league get them back?
 
Does remind me of a joke though..do you know how a junior leaguer commits suicide? she piles up all of her clothes and jumps off.
 
Back on track with some Nascar television ratings info and if you don't want to discuss it that is fine as it doesn't need to be discussed. However it is a good look into some of the challenges that Nascar is facing. If you want all unicorns and rainbows please skip as it won't be worthwhile.

http://www.star-telegram.com/sports/nascar-auto-racing/article134564724.html

TV ratings dropped in 21 of 29 Cup races a year ago, and the sport has seen a 45 percent dip in viewers since 2005. Attendance revenue at Speedway Motorsports tracks fell 43 percent from 2005 to 2015.
 
TexasRaceLady said:
Skoal, apparently you are having a problem following directions.
We've had this discussion before. Just friendly reminder of what happened last time.
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I posted my response after you had posted yours so I was late to the party. I think I have got things back on course with the post I made prior to this as it is about TV ratings as opposed to dystopian novels, a guy that got mad and trashed his NFL memorabilia or Roger Goodell.
 
Skoalbandit33 said:
I posted my response after you had posted yours so I was late to the party. I think I have got things back on course with the post I made prior to this as it is about TV ratings as opposed to dystopian novels, a guy that got mad and trashed his NFL memorabilia or Roger Goodell.
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I'd rather know I'm in a building that's about to collapse than not. Finding out after it's happened is not a good solution for me. 43% and 45% from peak (as Skoal pointed out) is a COLLAPSE to me. If your 401K or bank account did that, I'd hope you'd be at least, concerned.
 
TexasRaceLady said:
I'm still of the opinion that viewing numbers are returning to natural levels. Sort of like a market correction in the stock market.

The boom was an anomaly. The bubble burst.
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I think all the people from the boom exited years ago so that horse is out of the paddock, down the lane and heading toward town. The issue I see is Fox losing 9% of its audience this year over last year. I'm sure NBC will be in the same position and while losing 5-10% here and there doesn't sound like a lot but over time it adds up.
 
NJJammer said:
I'd rather know I'm in a building that's about to collapse than not. Finding out after it's happened is not a good solution for me. 43% and 45% from peak (as Skoal pointed out) is a COLLAPSE to me. If your 401K or bank account did that, I'd hope you'd be at least, concerned.
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I'm not inclined to equate my financial situation to my entertainment choices.

It will become a concern to me if it goes off the air ... assuming I'm still here if / when that happens. DVR set for Melonville.
 
Skoalbandit33 said:
I think all the people from the boom exited years ago so that horse is out of the paddock, down the lane and heading toward town. The issue I see is Fox losing 9% of its audience this year over last year. I'm sure NBC will be in the same position and while losing 5-10% here and there doesn't sound like a lot but over time it adds up.
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No one likes the hear the bitter TRUTH. I love this sport after my friend introduced me to it in 2009, but the truth HURTS.

"Then you will know the truth, and the truth will set you free." John 8:32
 
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