SHR files suit against Nature's Bakery for breach of contract

Let’s face it, the whole Danica marketing thing is dead in the water. For the first year or two, NASCAR and sponsors had something they used to try and lure in new fans. However her consistently poor performance has just gotten tired, and what little new band-wagon fans she has are more than likely gone. The die-hard apologists will have something to say, but the 10 car needs a real driver. Would be nice to see Carl Edwards come out of retirement and finally give the 10 car a genuine chance.
 
paradigm said:
Let’s face it, the whole Danica marketing thing is dead in the water. For the first year or two, NASCAR and sponsors had something they used to try and lure in new fans. However her consistently poor performance has just gotten tired, and what little new band-wagon fans she has are more than likely gone. The die-hard apologists will have something to say, but the 10 car needs a real driver. Would be nice to see Carl Edwards come out of retirement and finally give the 10 car a genuine chance.
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The whole paradigm is backwards. Drivers are not supposed to bring in new fans to the sport, the quality of the racing is supposed to do that. Once people start watching, then they become fans of a driver.
 
sloggie said:
The whole paradigm is backwards. Drivers are not supposed to bring in new fans to the sport, the quality of the racing is supposed to do that. Once people start watching, then they become fans of a driver.
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I know some people who became fans in the mid-late 90s who came in primarily because of Jeff Gordon. Some are still fans, others eventually left.
 
paradigm said:
Let’s face it, the whole Danica marketing thing is dead in the water. For the first year or two, NASCAR and sponsors had something they used to try and lure in new fans. However her consistently poor performance has just gotten tired, and what little new band-wagon fans she has are more than likely gone. The die-hard apologists will have something to say, but the 10 car needs a real driver. Would be nice to see Carl Edwards come out of retirement and finally give the 10 car a genuine chance.
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A+ post and good to see that some people are still grounded to reality.
 
Shouldn’t be a problem for Ford. They don’t have a commitment to the 16 to fulfill in the coming season.
 
http://autoweek.com/article/nascar/ford-pledges-support-danica-patrick-stewart-haas-nascar-team

Ford Performance global director Dave Pericak appeared on a Monday media teleconference and pledged to support SHR’s intent to have four full-time teams this season -- including Patrick and the No. 10.

"We’re going to let that play out, unfortunately, through the court system and see how it works out," Pericak said. "I’m hopeful we’re going to come to a resolution on that. At the end of the day, what I can say is that you have my commitment, the commitment from Stewart-Haas Racing and everyone that is involved, that it is not going to affect our ability to hit the track and run that car and run it the way it needs to run.
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Skoalbandit33 said:
You don't have to do anything to Aunty as sometimes he just takes a shine to you......:D
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Aunty ????? He ????? Damn I was sure it was a female :sarcasm:

kk5fan said:
Reality has an ugly way of slapping one in the face doesn't it? Oh how the mighty (SHR) have fallen!
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Actually SHR was never anything other than financial burden for Gene Hass.
This deal made between RH and GH who handed part ownership to Tony but it was up to him to make it all work. The 41 car was not a burden to Hass as it was his idea to hire Busch to drive his car which he sponsored. Now that Gene is racing in F1, I wouldn't be the least surprised if he sells his part of the company. If he doesn't do it soon it won't be worth 2 cents as I don't see Tony or any of his employees capable of running this company successfully.

aunty dive said:
I'm offended.

I take pride in my raving lunacy.
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You are #1. :D
 
Team Penske said:
Actually SHR was never anything other than financial burden for Gene Hass.
This deal made between RH and GH who handed part ownership to Tony but it was up to him to make it all work. The 41 car was not a burden to Hass as it was his idea to hire Busch to drive his car which he sponsored. Now that Gene is racing in F1, I wouldn't be the least surprised if he sells his part of the company. If he doesn't do it soon it won't be worth 2 cents as I don't see Tony or any of his employees capable of running this company successfully.
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Dreams stuff up during his afternoon naps.
 
aunty dive said:
Dreams stuff up during his afternoon naps.
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and as usual time will prove me correct. How many years has Tony and management team had and other than the 4 car they haven't had full sponsorship on any other car. The 4 car sponsors are the same people Harvick had at RCR. Some of them have been sponsors for Harvick when he had his own Xfinity team. They are his sponsors and the reason he was hired.
 
*BOLD PREDICTION* - Danica earns 2 top 10's and a top 5 this season. Ford won't let her be "the experiment" anymore. They'll give her good stuff and see if she's worth the investment. *prepares for horde of angry villagers:owquitit:*
 
A year or so ago a lot was being made of SHR's switch to Ford but the bloom fell off the rose in short order. Harvick will be 42 at the end of the year and I believe during the season Kurt turns 39 and Clint turns 38. The 10 and 14 cars have more sponsorship holes than a slice of Swiss plus Ford has to prop up the mini dumpster fire that is RFR.
 
MarcWiley said:
*BOLD PREDICTION* - Danica earns 2 top 10's and a top 5 this season. Ford won't let her be "the experiment" anymore. They'll give her good stuff and see if she's worth the investment. *prepares for horde of angry villagers:owquitit:*
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Nice drive by to get the pot stirred up but I will play along. From what you have said GM instructed SHR to make the 10 car an experimental mule and they complied but Ford is taking a different approach. They have instructed SHR to give the 10 car nothing but the best both in parts and personnel in order to max out performance for them so SHR will no longer have to sift through parts to make sure the 10 gets the least of the least. No more 10 year old chassis and 3 year old engines by golly!!!
 
2 Sweet said:
^ gut feeling. I just think Danica gets more aggressive this year, and Billy Scott and the guys start hitting on some setups. They are due
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They need to hit the ground running. She needs every good finish possible to get some attention back in her field.

I want Danica to excel this year and continue her career. Just can she get the results, we will find out.
 
I cant disagree,..this year is set up to Danica's best. Ford is behind her 150%, she has some time in with Billy......
 
Talking equipment is missin’ it.

Lower down force is key for her. With the cars more difficult to drive, she’ll finally get to show her superior driving talent.

I predict she’ll out point at least one of the two remaining Roush drivers this season.
 
2 Sweet said:
^ gut feeling. I just think Danica gets more aggressive this year, and Billy Scott and the guys start hitting on some setups. They are due
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I think DP being aggressive would pay dividends and improve finishing spots.

Kiante said:
They need to hit the ground running. She needs every good finish possible to get some attention back in her field.

I want Danica to excel this year and continue her career. Just can she get the results, we will find out.
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Good finishes would certainly be helpful but running in the top 15 would be even better as she is rarely shown in TV coverage anymore. The first couple of years she got plenty of coverage but for whatever reasons the networks just ignore her now.

DanicaFreak said:
I cant disagree,..this year is set up to Danica's best. Ford is behind her 150%, she has some time in with Billy......
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Just curious but do you think that Ford is doing more for DP than GM?
 
Skoalbandit33 said:
Nice drive by to get the pot stirred up but I will play along. From what you have said GM instructed SHR to make the 10 car an experimental mule and they complied but Ford is taking a different approach. They have instructed SHR to give the 10 car nothing but the best both in parts and personnel in order to max out performance for them so SHR will no longer have to sift through parts to make sure the 10 gets the least of the least. No more 10 year old chassis and 3 year old engines by golly!!!
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I mean, it wasn't really intended to be a drive-by. I've been following this and the banished Danica thread and it just seems like the overall impression is that she was never getting the best stuff. These Ford honchos don't seem content to let that ride, as they have far fewer competitive horses in the race than either Chevy or Toyota, and they seem committed to changing that. It could all be lip-service, but I do see her getting more aggressive this season and it's the first she'll have had a repeat crew chief. It all sets up for her to either show what she's made of or fail miserably this year. I'm rooting for her to rise to the occasion, but she may not. We'll have to watch and see like everyone else.
 
Team Penske said:
and as usual time will prove me correct. How many years has Tony and management team had and other than the 4 car they haven't had full sponsorship on any other car. The 4 car sponsors are the same people Harvick had at RCR. Some of them have been sponsors for Harvick when he had his own Xfinity team. They are his sponsors and the reason he was hired.
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The "lack" of sponsorship doesn't seem to have had an effect yet. Your disdain for this outfit is a matter of record.

Perhaps time will prove you correct. We will see.
 
MarcWiley said:
I mean, it wasn't really intended to be a drive-by. I've been following this and the banished Danica thread and it just seems like the overall impression is that she was never getting the best stuff. These Ford honchos don't seem content to let that ride, as they have far fewer competitive horses in the race than either Chevy or Toyota, and they seem committed to changing that. It could all be lip-service, but I do see her getting more aggressive this season and it's the first she'll have had a repeat crew chief. It all sets up for her to either show what she's made of or fail miserably this year. I'm rooting for her to rise to the occasion, but she may not. We'll have to watch and see like everyone else.
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There was some chat the DP was not getting the good stuff but the way that parts are manufactured today most of them are identical so I don't know how or what the point would be in giving DP low horsepower engines and other things that would contribute to making a car slower.
 
Skoalbandit33 said:
There was some chat the DP was not getting the good stuff but the way that parts are manufactured today most of them are identical so I don't know how or what the point would be in giving DP low horsepower engines and other things that would contribute to making a car slower.
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I don't think it's necessarily "Junk", but experimental parts and set ups, things like that? HMS used to do that with Finch and Haas owned cars, it wouldn't surprise me if he was still throwing R&D stuff at SHR and Danica is the one shaking things down. Obviously that is **PURE** speculation, but I know for sure that it used to be a common practice for Rick.
 
As a commentator, she freely admitted to not being “extremely technical.” She was quoted as saying, “I'm going to let them know I'm not extremely technical. So don't ask me about set-up, the body work on the car. I just drive it."

That’s just the sort of driver I’d want in an R&D effort………………….
 
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