SILLY SEASON 2018

rowdy3 said:
When I did a tour of ISC for my class we were able to meet a lot of managers from ISC and NASCAR. Monster talks should begin this month for more years. Since the deal was at the last minute we would see more involvement in the 2nd half of season. NASCAR wants to stick with country but monster wants to bring pop/hip hop artists to the tracks. NASCAR wants Sam Hunt as the performer for the 500 but monster wants The Chainsmokers, Fall Out Boy or Drake.
Click to expand...
Drake coming would be better than those other three, even they all suck.
 
kk5fan said:
One must think of the career options for those poor dear Monster Energy Girls should they become unemployed.

Hey, I have my priorities straight!
Click to expand...
yeah They would be surely missed
upload_2017-8-14_15-1-0.jpeg
 
darlingtonfan said:
I saw where Monster Energy was concerned about Snap benefits(food stamps)could be cut out for energy drinks.If I ever go on food stamps,I hope I can find something more nutritious than a sugary energy drink.
Click to expand...

Seen that as well but their sales seem be up almost 10% this year compared to last.
 
Fordracing7 said:
We have a SNITCH haha.....

Click to expand...


Someone had a hilarious response and called Nascar "The Go Fund Me Series." Like most other people I am hopeful that Nascar and Monster maintain a business relationship as going a year or 2 and then bailing sends the wrong message and cheapens the series, IMO.

I was surprised to learn of Monster's dissatisfaction and am curious to know what exactly they are having issues with.
 
Skoalbandit33 said:
Someone had a hilarious response and called Nascar "The Go Fund Me Series." Like most other people I am hopeful that Nascar and Monster maintain a business relationship as going a year or 2 and then bailing sends the wrong message and cheapens the series, IMO.

I was surprised to learn of Monster's dissatisfaction and am curious to know what exactly they are having issues with.
Click to expand...

Im curious also what the issues are.
 
Right now if I was a betting man? The OP is hoping and praying one of those big dogs he poked doesn't find out who started that rumor.
 
StandOnIt said:
Right now if I was a betting man? The OP is hoping and praying one of those big dogs he poked doesn't find out who started that rumor.
Click to expand...

Normally where there is smoke there is fire as it doesn't benefit anyone to start a rumor they are leaving.
 
DUN24 said:
@Allenbaba you've done it again!

Click to expand...

Oh good grief! The internet is such an amazing place.

At least quote me correctly my Reddit brothers! I said "I would not be surprised" to see them pull out after this season. Doesn't mean they will. It just means I have heard enough people say that the relationship is currently rocky to "not be surprised." If Richard Childress sold his team next year, THAT would surprise me. Because I haven't heard a single word about it. But if Monster wanted to bail, that WOULD NOT surprise me, because I've heard they're currently unhappy from like 100 different people this weekend at Michigan alone. Make sense??? My post was in response to someone asking if they were happy. I have heard they're not. But like I said earlier, they could be happy by the end of today for all I know.

Cheers!
 
Allenbaba said:
Oh good grief! The internet is such an amazing place.

At least quote me correctly my Reddit brothers! I said "I would not be surprised" to see them pull out after this season. Doesn't mean they will. It just means I have heard enough people say that the relationship is currently rocky to "not be surprised." If Richard Childress sold his team next year, THAT would surprise me. Because I haven't heard a single word about it. But if Monster wanted to bail, that WOULD NOT surprise me, because I've heard they're currently unhappy from like 100 different people this weekend at Michigan alone. Make sense??? My post was in response to someone asking if they were happy. I have heard they're not. But like I said earlier, they could be happy by the end of today for all I know.

Cheers!
Click to expand...

So if you were Michigan....did you get any fresh rumors around the garage as far as free agents/sponsorship etc.?

Asking for reddit lol jk.
 
I too am a little bit curious as to what Monster is not very happy about.
 
Fordracing7 said:
So if you were Michigan....did you get any fresh rumors around the garage as far as free agents/sponsorship etc.?

Asking for reddit lol jk.
Click to expand...
Lol! No...actually really quiet on the rumor front. Still not sure where Kenseth will end up. I believe they're still looking for funding for the 77 & 10. 41 seems to be waiting for Monster to figure out their budgets. No idea about the 27 future. There really wasn't a lot of Silly Season talk.
 
jws926 said:
I too am a little bit curious as to what Monster is not very happy about.
Click to expand...
No one really had any specifics, just that there might be two different visions, and two different ways they interpret what they could or could not do when they signed on. I don't get the sense that they are unhappy with the impressions, attendance or the actual product etc (I would guess they're happy with the racing). My gut would say it's more of a power struggle kinda thing... *shrugs*
 
Allenbaba said:
No one really had any specifics, just that there might be two different visions, and two different ways they interpret what they could or could not do when they signed on. I don't get the sense that they are unhappy with the impressions, attendance or the actual product etc (I would guess they're happy with the racing). My gut would say it's more of a power struggle kinda thing... *shrugs*
Click to expand...
LOL. I would guess the honeymoon ended about February 19th...

NASCAR fans are outraged at the Monster Energy girls' revealing outfits
By: Luke Kerr-Dineen | February 19, 2017 2:30 pm

(Click here for hilarious article, including references to hookers, etc.)
 
LewTheShoe said:
LOL. I would guess the honeymoon ended about February 19th...

NASCAR fans are outraged at the Monster Energy girls' revealing outfits
By: Luke Kerr-Dineen | February 19, 2017 2:30 pm

(Click here for hilarious article, including references to hookers, etc.)
Click to expand...

Not sure if mentioned in that article... my favorite part of the outrage was when the trophy wives started complaining about the monster girls.... "ummm weren't you an umbrella girl yourself, before such and such hooked up with you?"
 
I have only caught the odd glimpse of the Monster girls as I don't watch any pre-race stuff and only rarely do I see any post race coverage. The whole thing seems tacky to me and more something the WWE would do instead of a sport but that is only my opinion and believe I am in a tiny minority. I am not against them at all but just feel they are completely unnecessary like cheerleaders in the NFL.
 
Allenbaba said:
Hahaha. That's the thing with information, it's always subject to change. NASCAR could come to the table this afternoon with acceptable answers to all the problems Monster is having with their relationship, and Monster could then sign a 5-year extension by the end of day today. BUT...that wouldn't change the fact that on Monday morning, August 14th, they're pissed. Same was true with Byron. The Cup offer literally came out of nowhere.

I honestly don't care who believes anything I post...I just like message boarding with you guys.
Click to expand...
Honestly I lean towards believing that you overheard a conversation about Monster Beverage backing out on Kurt & it was twisted into Monster Beverage backing out of NASCAR by the time the 'telephone' got to you.
 
Pure guess on my part, but looking at this from Monster corporate perspective, and merged with actual data points, I suspect:

A - The deal they made, while discounted, is still more money than they feel is justified for the ROI. Sponsorship has to be supported through formulas that demonstrate impact, such as total brand airtime on TV. Couple that with a continued sag in ratings hurts the return.

B - Monster does a lot of costly brand tie-in and site marketing at the tracks. With attendance down again this year the numbers put negative pressure on ROI here as well. I have no idea how well fans are responding to their exhibits, but they certainly put eyes on the "slutty" girls :whoopee:.

C - Pulling back most certainly affects the 41 car, as the argument easily made is "why sponsor a series and a car?". That could lead to an internal discussion on the better value: series versus car sponsorship.
 
Allenbaba said:
No one really had any specifics, just that there might be two different visions, and two different ways they interpret what they could or could not do when they signed on. I don't get the sense that they are unhappy with the impressions, attendance or the actual product etc (I would guess they're happy with the racing). My gut would say it's more of a power struggle kinda thing... *shrugs*
Click to expand...

This maybe a question of Monster really wanting to have more control over NASCAR events?

What is the current ratio of NASCAR broadcasting networks have over the title sponsor? Could NBC and FOX be a reason why Monster is not to pleased?
 
Allenbaba said:
No one really had any specifics, just that there might be two different visions, and two different ways they interpret what they could or could not do when they signed on. I don't get the sense that they are unhappy with the impressions, attendance or the actual product etc (I would guess they're happy with the racing). My gut would say it's more of a power struggle kinda thing... *shrugs*
Click to expand...
Interesting, thank you for sharing, now the fun part begins, all of us coming up with what we think they are unhappy about.
 
BradBlaney said:
I guess Monster is more for the Motocross flat-brimmed hat Bro crowd than the Nascar crowd
Click to expand...

Always has been. This is why they need to bring in a beer sponsor or Coca-Cola (like rumored last year) as title sponsor IMO. Or is that not allowed?
 
Isn't it amazing this sport was on a upswing at a time when it had a title sponsor targeting adults...

I've tried to voice opinion every time that targeting young kids just doesn't exactly jive with who is likely to buy race tickets and take that initiative to travel for a race weekend...

Not a real surprise
 
JohnHill said:
Isn't it amazing this sport was on a upswing at a time when it had a title sponsor targeting adults...

I've tried to voice opinion every time that targeting young kids just doesn't exactly jive with who is likely to buy race tickets and take that initiative to travel for a race weekend...

Not a real surprise
Click to expand...

Nascar is doing a great job of attracting adults over 50 right now and they seem to be the series largest block of fans.
 
Monster is well suited for motocross. They didn't attract new young people to that sport, their target audience was already there. If they thought they would get those kind of numbers with NASCAR, they made a mistake. That might be why they are unhappy. NASCAR also made a mistake, if they thought Monster could attract young people to the sport. People attend sporting events because they like the sport, anything else doesn't really matter. Would you be likely to go to a concert you normally wouldn't go to, if they were going to have a thirty lap sprint race, before the music? No, probably not. So if NASCAR wants that age group to attend, they have to offer the kind of racing they like, not music, or anything else. They have to come for the race. The race is the thing, it's why we watch.
 
I talked to a guy that travels to a lot of NASCAR events for a publication that told me Monster only signed up for one year with the option for a second year. Monster is paying a drop in the bucket compared to what Sprint did. If Monster drops out after just one year, it will show NASCAR has bigger problems than we realize.
 
MRM said:
I talked to a guy that travels to a lot of NASCAR events for a publication that told me Monster only signed up for one year with the option for a second year. Monster is paying a drop in the bucket compared to what Sprint did. If Monster drops out after just one year, it will show NASCAR has bigger problems than we realize.
Click to expand...

I seriously wonder what kind of impact would it have if they did not have a title sponsor for the series. I'd imagine it would be pretty detrimental as far as marketing, payouts etc.
 
Monster has deals at other ISC tracks but with Daytona you need to sign a separate contract. That's why we had the Winston tower and the sprint tower. They were paying millions a year to sponsor it. Since there was no sponsor in place in July of last year the speedway sold the naming rights to the fanzone. As of right now there's no plans to build anything on the backstretch. Rumors have been a casino or hotel.
 
Yogisd1 said:
Monster is well suited for motocross. They didn't attract new young people to that sport, their target audience was already there. If they thought they would get those kind of numbers with NASCAR, they made a mistake. That might be why they are unhappy. NASCAR also made a mistake, if they thought Monster could attract young people to the sport. People attend sporting events because they like the sport, anything else doesn't really matter. Would you be likely to go to a concert you normally wouldn't go to, if they were going to have a thirty lap sprint race, before the music? No, probably not. So if NASCAR wants that age group to attend, they have to offer the kind of racing they like, not music, or anything else. They have to come for the race. The race is the thing, it's why we watch.
Click to expand...

What you say makes sense to me but you also hear how young people like to have an experience and I would think that would include things other than just the race. For me...........just give me what I came for......unless you are having a concert that include people like Jimmy Page, Robert Plant, David Gilmour, Pete Townshend, Roger Daltry and NO OAK RIDGE BOYS!
 
JohnHill said:
Isn't it amazing this sport was on a upswing at a time when it had a title sponsor targeting adults...

I've tried to voice opinion every time that targeting young kids just doesn't exactly jive with who is likely to buy race tickets and take that initiative to travel for a race weekend...

Not a real surprise
Click to expand...
Edgy yoots are beginning to take the Cup Series by storm...need edgy yoots in the stands and the infields to complement them.
 
You must log in or register to reply here.
Back
Top Bottom