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STEVE O’DONNELL: I would say it’s fairly simple when you think about all that. I think the team owners, the tracks and everyone would say the same thing. If Marcus Smith’s phone is ringing, I got to get to that race, I haven’t been in a while, that’s a good sign. If NBC and FOX are calling saying that business is good, ratings are good, that’s a good sign. If you’re seeing more sponsorship inquiries to the race teams, that’s a good sign. That all comes from race fans speaking up.
If this is something the fans liked, hopefully we’ll hear that. We’d continue in that direction. But that’s ultimately how you dial in. If it’s 36 different packages or if it’s three, you want to end up on the right one.
We believe we can keep it simple with the number of race packages we put together. We want to be as efficient as possible. Ultimately it’s about the fans and putting on the best race we can.
https://nascar.nbcsports.com/2018/05/20/transcript-what-nascar-said-about-the-all-star-race/
STEVE O’DONNELL: I would say it’s fairly simple when you think about all that. I think the team owners, the tracks and everyone would say the same thing. If Marcus Smith’s phone is ringing, I got to get to that race, I haven’t been in a while, that’s a good sign. If NBC and FOX are calling saying that business is good, ratings are good, that’s a good sign. If you’re seeing more sponsorship inquiries to the race teams, that’s a good sign. That all comes from race fans speaking up.
If this is something the fans liked, hopefully we’ll hear that. We’d continue in that direction. But that’s ultimately how you dial in. If it’s 36 different packages or if it’s three, you want to end up on the right one.
We believe we can keep it simple with the number of race packages we put together. We want to be as efficient as possible. Ultimately it’s about the fans and putting on the best race we can.
https://nascar.nbcsports.com/2018/05/20/transcript-what-nascar-said-about-the-all-star-race/